We don’t think you’re ready for this jelly… with its innovative gel-oil formula, OUAI’s Curl Jelly is a revolution in curl care (and it’s exclusive to Cult Beauty!). The nonpareil when it comes to mane maintenance, this ‘intelligent’ fluid annihilates frizz, replenishes strands with silk proteins and adds gel-like (super-flexible!) hold and definition, whether you’re rocking loose waves, corkscrew curls or glossy ringlets. Simply distribute it through damp hair and you’re good to go – as the cushiony formula is undetectable, your curls will be totally touchable and you’ll never have to worry about a dry, ‘crispy’ finish.

Work a 20p-sized ‘blob’ between your palms and apply to clean, damp curls from root to tip.

Founder Jen’s Styling Tips: Work a quarter-sized amount between your palms and apply to clean, damp curls from root to tip for frizzless and defined, ringlets, curls and coils.

Moisturising waves, coils, curls and ringlets like a dream cream, while also adding gel-like definition, this genre-defying gel-oil formula delivers weightless hydration and hold for glossy, defined curls in a single step. Offering bounds more bounce per ounce, this royal jelly is the answer to your hair prayers.

Aqua (Water, Eau), Glycerin, Polyurethane-14, AMP-Acrylates Copolymer, Sorbitol, Moringa Oleifera Seed Oil, Artemisia Absinthium Oil, Hydrolyzed Silk, Hydrolyzed Keratin, Keratin, Panthenol, PEG-40 Hydrogenated Castor Oil, Ethylhexylglycerin, Hexylene Glycol, Caprylyl Glycol, Sodium PCA, Glycereth-26, Polyacrylate Crosspolymer-6, Trimethylsiloxyamodimethicone, Parfum (Fragrance), C11-15 Pareth-7, C12-16 Pareth-9, Trideceth-12, Carrageenan, Xanthan Gum, Phenoxyethanol, Potassium Sorbate, Citric Acid, Hexyl Cinnamal, Benzyl Benzoate

For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.