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  • ICONIC LONDON Liquid Matte Eyeshadow Captivate
  • ICONIC LONDON Liquid Matte Eyeshadow Captivate
  • ICONIC LONDON Liquid Matte Eyeshadow Captivate

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Soyou want a sumptuous wash ofcolour on the lids in just one swoosh? Say hello toICONIC Londons new Liquid Matte Eyeshadow:sixpigmented shades deliveredvia a velvety soft cream formula that dries down to a last-all-day matte finish.

Simple and speedy to use, these lightweight liquid shadows are infused with nourishing vitamin E to help createsmooth,seamlesscolour payoff.With each shadow designed to be worn alone,blended togetheror used as abase to intensify the rest of your powder shadows, theonly question left is which shade to choose from. Rich Soul is a deep, merlot red; Rise is an earthy brown; Wild Heart is a warm terracotta; Captivate is asmokeybrown; Aura is asoft-focus tan; and Free Spirit, a playful,peachy-pink.

1)Use alone to create a seamless, soft-focus wash of colour.

2)Using the Liquid Matte Eyeshadow as an eyeliner along the lash line.

3)Use as a base for your other eyeshadow products to help improve the longevity and colour payoff.

Founded by trainedmake upartist Jade Elliott, ICONIC London offers trend-led, celebrity-approved (its graced the face of Kim KW, for one) products and application tools that challenge tradition. First earning our affection with their ingenious mists and highlighters, they've since ventured into the realm of blushes, bronzers, brow products” and now liquid shadows.Fool-proof and with instant impact, the Liquid Matte Eyeshadows come in six rich shades; wear alone for a wash of colour on the lids, or layer them upfor a crease-free wow-heavy look.

Rich Soul

Isododecane,Trimethylsiloxysilicate, C9-12 Alkane, Kaolin, Silica, HydrogenatedPolycyclopentadiene, Bis-diglyceryl Polyacyladipate-2, Ethylene/Propylene/Styrene Copolymer, Dicalcium Phosphate,DisteardimoniumHectorite, Butylene/Ethylene/Styrene Copolymer, Coco- Caprylate/Caprate, Propylene Carbonate, Lecithin, Pentaerythrityl Tetra-di-tbutylHydroxyhydrocinnamate, Tocopherol,AscorbylPalmitate, Citric Acid. May Contain (+/-): Ci 77491 (Iron Oxides), Ci 77891 (Titanium Dioxide), Ci 77007 (Ultramarines), Ci 77492 (Iron Oxides), Ci 77499 (Iron Oxides).

Rise

Isododecane,Trimethylsiloxysilicate, C9-12 Alkane, Kaolin, Silica, HydrogenatedPolycyclopentadiene, Bis-diglyceryl Polyacyladipate-2, Ethylene/Propylene/Styrene Copolymer, Dicalcium Phosphate,DisteardimoniumHectorite, Butylene/Ethylene/Styrene Copolymer, Coco- Caprylate/Caprate, Propylene Carbonate, Lecithin, Pentaerythrityl Tetra-di-t-butylHydroxyhydrocinnamate, Tocopherol,AscorbylPalmitate, Citric Acid. May Contain (+/-): Ci 77491 (Iron Oxides), Ci 77891 (Titanium Dioxide), Ci 77492 (Iron Oxides), Ci 77499 (Iron Oxides).

Wild Heart

Isododecane,Trimethylsiloxysilicate, C9-12 Alkane, Kaolin, Silica, HydrogenatedPolycyclopentadiene, Bis-diglyceryl Polyacyladipate-2, Ethylene/Propylene/Styrene Copolymer,DisteardimoniumHectorite, Butylene/Ethylene/Styrene Copolymer, Coco-caprylate/Caprate, Propylene Carbonate, Dicalcium Phosphate, Lecithin, Pentaerythrityl Tetra-di-t-butylHydroxyhydrocinnamate, Tocopherol,AscorbylPalmitate, Citric Acid. May Contain (+/-): Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 77492 (Iron Oxides), Ci 77499 (Iron Oxides).

Captivate

Isododecane,Trimethylsiloxysilicate, C9-12 Alkane, Kaolin, Silica, HydrogenatedPolycyclopentadiene, Bis-diglyceryl Polyacyladipate-2, Ethylene/Propylene/Styrene Copolymer,DisteardimoniumHectorite, Butylene/Ethylene/Styrene Copolymer, Coco-caprylate/Caprate, Propylene Carbonate, Dicalcium Phosphate, Lecithin, Pentaerythrityl Tetra-di-t-butylHydroxyhydrocinnamate, Tocopherol,AscorbylPalmitate, Citric Acid. May Contain (+/-): Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 77492 (Iron Oxides), Ci 77499 (Iron Oxides).

Aura

Isododecane,Trimethylsiloxysilicate, C9-12 Alkane, Kaolin, Silica, HydrogenatedPolycyclopentadiene, Bis-diglyceryl Polyacyladipate-2, Ethylene/Propylene/Styrene Copolymer,DisteardimoniumHectorite, Butylene/Ethylene/Styrene Copolymer, Coco-caprylate/Caprate, Propylene Carbonate, Dicalcium Phosphate, Lecithin, Pentaerythrityl Tetra-di-t-butylHydroxyhydrocinnamate, Tocopherol,AscorbylPalmitate, Citric Acid. May Contain (+/-): Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 77492 (Iron Oxides), Ci 77499 (Iron Oxides).

Free-Spirit'

Isododecane,Trimethylsiloxysilicate, C9-12 Alkane, Kaolin, Silica, HydrogenatedPolycyclopentadiene, Bis-diglyceryl Polyacyladipate-2, Ethylene/Propylene/Styrene Copolymer, Dicalcium Phosphate,DisteardimoniumHectorite, Butylene/Ethylene/Styrene Copolymer, Coco- Caprylate/Caprate, Propylene Carbonate, Lecithin, Pentaerythrityl Tetra-di-t-butylHydroxyhydrocinnamate, Tocopherol,AscorbylPalmitate, Citric Acid. May Contain (+/-): Ci 77491 (Iron Oxides), Ci 77891 (Titanium Dioxide), Ci 77492 (Iron Oxides), Ci 77499 (Iron Oxides).

For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.

Brand

ICONIC London
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ICONIC LONDON Liquid Matte Eyeshadow Captivate

4.57 Stars. 7 Reviews

7 reviews

Earn 17 Status Points
RRP: 21.00€
16.80€
Save: 4.20€

Quantity

In stock

20% saving has been applied to the RRP. Cannot be used in conjunction with any other offer or promotion. Spend thresholds only applicable after discounts and delivery charges have been applied. T&Cs apply.

    Soyou want a sumptuous wash ofcolour on the lids in just one swoosh? Say hello toICONIC Londons new Liquid Matte Eyeshadow:sixpigmented shades deliveredvia a velvety soft cream formula that dries down to a last-all-day matte finish.

    Simple and speedy to use, these lightweight liquid shadows are infused with nourishing vitamin E to help createsmooth,seamlesscolour payoff.With each shadow designed to be worn alone,blended togetheror used as abase to intensify the rest of your powder shadows, theonly question left is which shade to choose from. Rich Soul is a deep, merlot red; Rise is an earthy brown; Wild Heart is a warm terracotta; Captivate is asmokeybrown; Aura is asoft-focus tan; and Free Spirit, a playful,peachy-pink.

    1)Use alone to create a seamless, soft-focus wash of colour.

    2)Using the Liquid Matte Eyeshadow as an eyeliner along the lash line.

    3)Use as a base for your other eyeshadow products to help improve the longevity and colour payoff.

    Founded by trainedmake upartist Jade Elliott, ICONIC London offers trend-led, celebrity-approved (its graced the face of Kim KW, for one) products and application tools that challenge tradition. First earning our affection with their ingenious mists and highlighters, they've since ventured into the realm of blushes, bronzers, brow products” and now liquid shadows.Fool-proof and with instant impact, the Liquid Matte Eyeshadows come in six rich shades; wear alone for a wash of colour on the lids, or layer them upfor a crease-free wow-heavy look.

    Rich Soul

    Isododecane,Trimethylsiloxysilicate, C9-12 Alkane, Kaolin, Silica, HydrogenatedPolycyclopentadiene, Bis-diglyceryl Polyacyladipate-2, Ethylene/Propylene/Styrene Copolymer, Dicalcium Phosphate,DisteardimoniumHectorite, Butylene/Ethylene/Styrene Copolymer, Coco- Caprylate/Caprate, Propylene Carbonate, Lecithin, Pentaerythrityl Tetra-di-tbutylHydroxyhydrocinnamate, Tocopherol,AscorbylPalmitate, Citric Acid. May Contain (+/-): Ci 77491 (Iron Oxides), Ci 77891 (Titanium Dioxide), Ci 77007 (Ultramarines), Ci 77492 (Iron Oxides), Ci 77499 (Iron Oxides).

    Rise

    Isododecane,Trimethylsiloxysilicate, C9-12 Alkane, Kaolin, Silica, HydrogenatedPolycyclopentadiene, Bis-diglyceryl Polyacyladipate-2, Ethylene/Propylene/Styrene Copolymer, Dicalcium Phosphate,DisteardimoniumHectorite, Butylene/Ethylene/Styrene Copolymer, Coco- Caprylate/Caprate, Propylene Carbonate, Lecithin, Pentaerythrityl Tetra-di-t-butylHydroxyhydrocinnamate, Tocopherol,AscorbylPalmitate, Citric Acid. May Contain (+/-): Ci 77491 (Iron Oxides), Ci 77891 (Titanium Dioxide), Ci 77492 (Iron Oxides), Ci 77499 (Iron Oxides).

    Wild Heart

    Isododecane,Trimethylsiloxysilicate, C9-12 Alkane, Kaolin, Silica, HydrogenatedPolycyclopentadiene, Bis-diglyceryl Polyacyladipate-2, Ethylene/Propylene/Styrene Copolymer,DisteardimoniumHectorite, Butylene/Ethylene/Styrene Copolymer, Coco-caprylate/Caprate, Propylene Carbonate, Dicalcium Phosphate, Lecithin, Pentaerythrityl Tetra-di-t-butylHydroxyhydrocinnamate, Tocopherol,AscorbylPalmitate, Citric Acid. May Contain (+/-): Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 77492 (Iron Oxides), Ci 77499 (Iron Oxides).

    Captivate

    Isododecane,Trimethylsiloxysilicate, C9-12 Alkane, Kaolin, Silica, HydrogenatedPolycyclopentadiene, Bis-diglyceryl Polyacyladipate-2, Ethylene/Propylene/Styrene Copolymer,DisteardimoniumHectorite, Butylene/Ethylene/Styrene Copolymer, Coco-caprylate/Caprate, Propylene Carbonate, Dicalcium Phosphate, Lecithin, Pentaerythrityl Tetra-di-t-butylHydroxyhydrocinnamate, Tocopherol,AscorbylPalmitate, Citric Acid. May Contain (+/-): Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 77492 (Iron Oxides), Ci 77499 (Iron Oxides).

    Aura

    Isododecane,Trimethylsiloxysilicate, C9-12 Alkane, Kaolin, Silica, HydrogenatedPolycyclopentadiene, Bis-diglyceryl Polyacyladipate-2, Ethylene/Propylene/Styrene Copolymer,DisteardimoniumHectorite, Butylene/Ethylene/Styrene Copolymer, Coco-caprylate/Caprate, Propylene Carbonate, Dicalcium Phosphate, Lecithin, Pentaerythrityl Tetra-di-t-butylHydroxyhydrocinnamate, Tocopherol,AscorbylPalmitate, Citric Acid. May Contain (+/-): Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 77492 (Iron Oxides), Ci 77499 (Iron Oxides).

    Free-Spirit'

    Isododecane,Trimethylsiloxysilicate, C9-12 Alkane, Kaolin, Silica, HydrogenatedPolycyclopentadiene, Bis-diglyceryl Polyacyladipate-2, Ethylene/Propylene/Styrene Copolymer, Dicalcium Phosphate,DisteardimoniumHectorite, Butylene/Ethylene/Styrene Copolymer, Coco- Caprylate/Caprate, Propylene Carbonate, Lecithin, Pentaerythrityl Tetra-di-t-butylHydroxyhydrocinnamate, Tocopherol,AscorbylPalmitate, Citric Acid. May Contain (+/-): Ci 77491 (Iron Oxides), Ci 77891 (Titanium Dioxide), Ci 77492 (Iron Oxides), Ci 77499 (Iron Oxides).

    For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.

    Brand

    ICONIC London

    Customer Reviews

    4.57 Stars

    7 reviews

    5

    4

    3

    2

    1

    5 out of 5 stars. 5 reviews4 out of 5 stars. 1 review3 out of 5 stars. 1 review2 out of 5 stars. 0 reviews1 out of 5 stars. 0 reviews

    Top Customer Reviews

    Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are independent and do not represent the views of The Hut Group.

    So far so good
    5 out of 5 stars
    I used it only few times, when I wanted a natural look and I like it so far. I do have oily eyelids and it still stays on throughout the day. Does not crease neither. But you have to blend it quite quickly, because it is rich in texture and dries fast.
    by Judita
    Verified Purchase
    Was this helpful?
    Good product
    4 out of 5 stars
    At this time, I like cream matte eyeshadow. I purchase the shade Aura, a nice mid-warm brownish tone. It’s blend easily, for a no-makeup makeup look. You can wear it alone or with a powder eyeshadow on top. The negative point for me is the holding. It tend to creased a little on my lid. I don’t recommend it if you have oily lids. It’s will be too greasy. 
    by CELINE
    Verified Purchase
    Was this helpful?
    Stays all day
    5 out of 5 stars
    Siper quality and pigmentation, stays all day. I use it as the eyeshadow base and transition shade, so 2 in 1. The little minus: it is more peachy, while I was hoping for something pink.
    by Mart
    Verified Purchase
    Was this helpful?
    cbeauty