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Conceal, contour, highlight, and retouch with the Too Faced Born This Way Super Coverage Multi-Use Concealer, a full-coverage formula with a natural-looking, skin-like finish.
Featuring fully loaded pigments, the creamy concealer wears for up to 12 hours without caking, fading or creasing. Its hydrating texture is infused with hyaluronic acid and coconut water, helping to maintain a visibly smooth finish, while photographing with no flashback to ensure you're always camera-ready.
Vegan and cruelty-free.
Water\Aqua\Eau, Cyclopentasiloxane, Butylene Glycol Dicaprylate/Dicaprate, Isoamyl Laurate, Triethylhexanoin, Trimethylsiloxysilicate, Cetyl Peg/Ppg-10/1 Dimethicone, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Methyl Trimethicone, Dimethicone, Glycerin, Butylene Glycol, Disteardimonium Hectorite, Acrylates/Polytrimethylsiloxymethacrylate Copolymer, Sodium Hyaluronate, Cocos Nucifera (Coconut) Liquid Endosperm, Cocos Nucifera (Coconut) Fruit Juice, Rhododendron Ferrugineum Extract, Dimethicone/Vinyl Dimethicone Crosspolymer, Silica, Sodium Chloride, Triethoxycaprylylsilane, 1,2-Hexanediol, Caprylyl Glycol, Trisodium Ethylenediamine Disuccinate, Sodium Dehydroacetate, Sodium Benzoate, Potassium Sorbate, [+/- Iron Oxides (Ci 77491), Iron Oxides (Ci 77492), Iron Oxides (Ci 77499), Titanium Dioxide (Ci 77891)] <Iln49506>.
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Too Faced Born This Way Super Coverage Multi-Use Concealer - Swan
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Customer Reviews
5 stars rating 355 reviews
4 stars rating 111 reviews
3 stars rating 30 reviews
2 stars rating 11 reviews
1 stars rating 5 reviews
Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Amazingly versatile
I love this concealer. I’ve tried so many and have been using Tarte shape tape for years, but will never go back after using this. It blends so well and the coverage is amazing. It doesn’t sit in fine lines and does last all day. A little goes a long way. I used a bit to cover some red blotches (stress) and blended out with my beauty blender, it basically ended up being my foundation for the day, and now I do it every day as it made me feel flawless. The bottle is huge, but I’m already about to order a darker shade so I can still use on my holiday next month when I get a tan!
by Fi
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Amazing
Was reluctant to try this because there’s loads of mixed reviews but absolutely loved it I’ve tried so many concealers and all seemed to crease this doesn’t at all and it blends so well
by Emily
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Worst concealer I've ever tried
I would give this zero stars if I could. It's the worst concealer I have ever used. I have olive skin and got Golden Beige. This is very yellow on me. It never seems to dry down either, and creases horribly. It found fine lines I never even knew I had!! Makes me look 20 years older.
by Annie
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Not fair enough
I really wanted to love this product and a part of me does, but a part of me is also quite disappointed. It's lovely in texture, finish and coverage, but even the fairest shade is actually not that fair. I'm a Cover FX G20 now and almost G10 during winter (I mix 20 and 10) and I can just about get away with using the shade Swan to get a highlighted effect now, but it won't work during winter. I think it's amazing that Too faced has worked on their deeper shades, but unfortunately, the fairer shades seem to have been forgotten. They could easily add about two or even three lighter shades to cater to the fair to truly paper-white women out there.
by F.low
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Brilliant/5 stars
At 62 I need a concealer with full coverage for dark circles and moisturising for lines, and one that stays put. This is the one. It's fabulous! Goes on really easy and it will last for ages, the bottle's massive. Would definitely recommend to friends.
by Worsleygirl
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So versatile!
I thought I would hate this concealer as "super coverage" scared me off a little and I worried it would feel thick and cakey. But I gave this one a try and it has blown me away. The description of "multi use" is absolutely perfect - I apply it with my beautyblender around my eyes to cover dark circles whilst remaining dewy. But I've also applied it with my fingers for higher coverage on blemishes. You also get a hell of a lot for your money because the bottle is more like the size of a foundation. I love it!
by Tabitha - Cult Beauty Team
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You need this !
This new concealer is amazing! It’s simple you need this in your life. It has the best coverage. It doesn’t settle into lines and lasts hours. It doesn’t look heavy and cakey. It’s simply brilliant! I am 45 years young. So I have mature challenging skin with the normal lines and wrinkles. It's my go too concealer.
by Julie Ann
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Holy Grail
Amazing , hydrating , super pigmented , bigger bottle. Got in shade nude and it’s perfect does not crease.
by Kay
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Best concealer
Even better than Tarte concealers, this is my new holy grail! Glides on smoothly. Has a full coverage but doesn't feel cakey, quite lightweight.
by Mya
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Amazing
This concealer is amazing and it will last ages because it’s so pigmented. Definitely has the holy grail status. Easy to blend, hydrating and pretty I will definitely be repurchasing.
by Alicia
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