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Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Lightweight to the very last drop, the Fine Hair Shampoo (300ml) is designed to bring back the bounce and boost volume for even the most lacklustre-looking strands.
Transforming your wash day chore into a hair care ritual, the Fine Hair Shampoo (300ml) works to revive healthy-looking shine and thickness, one hydrating sud at a time.
If your tresses veer more towards the flat side, it can be difficult to style and that's where this volumising staple enters your routine to rewrite your hair's fate. Boasting a nourishing blend of hydrolysed keratin, biotin, hemp and chia seed oils, this weightless formula supports root-to-tip thickness that'll have everyone asking for your hair care secrets. Its iconic 'Mercer Street' fragrance is the perfect finishing touch; orange melds with peony, magnolia, jasmine and musk for a delicate scent even after the suds wash down the drain.
Water / Aqua / Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Peg-200 Hydrogenated Glyceryl Palmate, Cocamide Mipa, Fragrance / Parfum, , Panthenol, Cocoglucosides Hydroxypropyltrimonium Chloride, Hydrolyzed Keratin, Biotin, Salvia Hispanica Seed Oil, Cetrimonium Chloride (Anti-Static Agent/Agent Antistatique), Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Glycerin, Sodium Lauroyl Glycinate, Peg-150 Distearate, Propoxytetramethyl Piperidinyl Dimethicone, Trideceth-6, C11-15 Pareth-7, Peg-7 Glyceryl Cocoate, Sodium Chloride, Polyquaternium-7, Disodium Edta, Citric Acid, Sodium Hydroxide, Tetrasodium Edta, Potassium Sorbate, Sodium Benzoate, Phenoxyethanol, Benzyl Alcohol, Acetic Acid, Sodium Acetate, Benzyl Salicylate, Limonene, Hexyl Cinnamal.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Massage into wet hair. Then rinse.
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OUAI Fine Hair Shampoo 300ml
31.60€
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Customer Reviews
5 stars rating 64 reviews
4 stars rating 25 reviews
3 stars rating 7 reviews
2 stars rating 5 reviews
1 stars rating 2 reviews
Top Customer Reviews
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Great shampoo
Perfect shampoo for fine hair! It smells amazing too!
by Kamila Verified Purchase
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Not life-changing
My hair is super fine. This shampoo didn't do any harm, but didn't change my life either. It smells exceptionnaly nice though ;-)
by Marie Verified Purchase
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it's okay
Honestly I didn't love it. It's a fine shampoo. It lathers up quite nicely but it's not any better than a drugstore/high street one. The scent you either love or hate. I hadn't bought any Ouai products but this was just not my thing. It smells very granny-flowery and I just dislike how it lingers on the hair. You can smell it for days! I gave it to my sisters to try and she's not impressed either. Amika does more for my hair!
by Ellen Verified Purchase
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Very good shampoo
The shampoo cleans the scalp really well, gives volume and a perfect smell to the hair
by Agam Verified Purchase
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Not the best OUAI product
I love all OUAI products, but I think this shampoo is nothing special. I have fine oily hair, and it is not really doing much for me, so I will probably not buy this again.
by Lora Verified Purchase
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love the smell lol
it does what it has to do and i love the smell, i have not tried many shampoos tho only this and olaplex but i liked ouai more
by Hum Verified Purchase
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Perfect smell
Very good shampo Cleans my scalp completely and feels really nice on my hair
by Agam Verified Purchase
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Great for thin hair
Bought it coz it has a lot of positive reviews. Found it great for my thin hair, cleanses scalp very nicely!
by Ganna Verified Purchase
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wow
great shampoo for fine hair!! my hair feels fuller after i use it and i noticed less hair fall when i brush it. i definitely recommend!
by nour Verified Purchase
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Works well on fine hair
Hair are “lifted” with just small amounts of product
by Silvia Verified Purchase
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