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A guide to fresh’s ultra-hydrating rose range

Although we love a beauty innovation as much as the next maven, sometimes the 'old faithfuls' can't be beat. A firm fixture on skin care (and fragrance) ingredient lists, roses not only look beautiful, but are proven to help skin recover its bloom (sorry). Antimicrobial, aromatherapeutic, antioxidant, anti-inflammatory... the list of beauty benefits is seemingly endless. So read on to find out why fresh's rose range is still top of the beauty pops.{Moisturising} Rose retains moisture - fact! It's conditioning and soothing, bringing instant relief to dry and dehydrated skin types. That's where fresh's new and improved Rose Deep Hydration Face Cream comes in! Now with an even more silky, lightweight texture, this talented cream grants 72-hour(!) deep hydration, revealing a dewy, petal-soft finish thanks to multiweight hyaluronic acid, time-release hydrating technology and the moisture-locking benefits of the damask rose extract. What's more, fresh's dual-action Rose Deep Hydration Sleeping Mask not only smells like heaven but will leave your face feeling like cashmere - a gorgeous rehabilitative night treatment that guarantees you wake up with a plumped and dewy glow.{Toning} Unlike alcohol-based toners, which can leave skin dehydrated and uncomfortable, rose water is naturally astringent but softening - firming and 'tightening' to grant skin a luminous glow. Post-cleansing, seal in moisture and prep skin for subsequent serum or face oil by lavishing fresh's bestselling Rose Deep Hydration Facial Toner over your skin - a few drops on a cotton pad will instantly revitalise.{Anti-inflammatory} Rose is renowned for its skin-soothing properties; it's phenomenally calming and a common ingredient in redness, rosacea and eczema treatments. The latest member of the fresh family - Rose Deep Hydration Oil-Infused Serum - is a boon for those who're blessed with petal-esque complexions, uniting precious rose waters with oils of rosehip and camellia to swiftly soothe and cherish stressed-out skin.Sold on the star-quality of rose? Allow us to introduce you to fresh's Rose Deep Hydration Skincare Set... Boasting a saving of 20%, this exclusive set is a four-piece routine — built around the Rose Deep Hydration Toner and Face Cream — that will flood thirsty skin with impressive, lasting hydration.SHOP FRESH >>
Cult Beauty
Cult Beauty Writer and expert

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