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BEAUTY NEWS

GO ALL OUT: HUDA BEAUTY LEADS THE SEASON OF MAXIMALIST GLAM

This winter, more really is more — and no one embodies the art of all-out glamour quite like Huda Beauty. As our Brand of the Month, the beauty powerhouse takes centre stage this November, inspiring unapologetic expression, high-impact artistry, and skin so flawless it needs no filter. From a lit-from-within bases to last-all-night lips, the brand embraces the joy of transformation, inviting you to go bold, get playful, and own every party look this holiday season.

Enter the Blush Filter Palettes — Huda’s first-ever blush palette and the secret to a soft-focus, party-ready flush. Each quad pairs three sumptuous, silky powder blushes with a radiant highlighter, designed to lift, sculpt and illuminate your complexion. With shades ranging from baby pinks to rich berries, these palettes bring depth, warmth, and a touch of glow to every skin tone. The perfect finishing touch for a look that will last all night.

Meet Huda Beauty’s Sell-Out Lip Contour Stain

Smudge-proof, kiss-proof, transfer-proof — it's the buyer’s choice for a contoured lip.

‘I love that this new Lip Contour Stain has a dual-sided applicator — it’s perfect for achieving the contoured lip that we’re seeing really trend right now. I use the flat edge to enhance definition on the corners which creates the illusion of a filler contoured lip, and keep the centre lighter with a cooler tone or gloss to create the illusion of a fuller lip.’Sophia, Senior Cosmetics Buyer

Huda Certified

Smudge / Kiss / Transfer (and La Babu) Proof https://www.instagram.com/p/DLh6_67oyOI/?hl=en

THE STORY BEHIND THE BRAND

Launched by industry icon Huda Kattan, Huda Beauty is one of the fastest-growing beauty brands in the world. A celebrity make up artist and award-winning beauty blogger, she founded her eponymous brand just over a decade ago in 2013, following the success of her buzz-driving false eyelash line. Since then, her curation has expanded into sell-out eyeshadow palettes, lip-loving heroes and complexion-perfecting foundations and concealers.

Huda’s philosophy? She believes that beauty is rooted in confidence, and her expertly formulated products are designed to empower self-expression. With her industry know-how and unparalleled attention to detail, she’s created an empire that resonates with beauty lovers worldwide.

Looking to introduce Huda Beauty’s products into your own routine? See the key products to consider here.

Expressive Eye Palettes

A capsule edit of blendable and buttery-smooth powders in versatile tonal hues, Huda Beauty’s Nude Obsessions palette features duo-chrome shimmers, soft mattes and mega metallics. Available in Light and Medium, this make up bag staple serves up nude shades fit for every skin tone.

From rich metallics and wet-look shimmers to creamy gel-hybrid liners, Huda Beauty’s Empowered Palette has 18 shadows that blend seamlessly with one another for unbeatable pigment power. It’s a palette of endless colour combinations to experiment with again and again.

Taking its cues from the grunge aesthetic — with a welcome dose of Huda glam — is the Pretty Grunge 18W Eyeshadow Palette. Infusing rich and powerfully pigmented shades, from smoky-cool tones to multi-chromatic foils, this palette offers effortless buildable colour options.

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High-Impact Lip Heroes

Intense colour in just one swipe — Huda Beauty’s Liquid Matte Ultra-Comfort Transfer Proof Lipstick is a buttery, high-pigment formula served in a range of shades, from soft nude to bright red. It’s packed with lip-loving lycopene, olive oil, vitamin A and E for long-lasting hydration.

Formulated with Huda’s patented Maxi-Lip Complex and an infusion of sea fennel and Hydraberry, the Power Bullet Cream Glow Sweet Nudes Lipstick is made for rich, buildable colour.

The long-wearing, intensely-pigmented Huda Beauty Power Bullet Matte Lipstick is another cult favorite among its impressive lipstick roster. Choose between soft nudes, pretty pinks and dark mochas, all available on Cult Beauty.

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Complexion Perfectors

Loved for absorbing shine, blurring imperfections and holding make up, the Huda Beauty Easy Bake Loose Powder is a key callout when it comes to complexion perfectors. There are eight shades to choose from, each providing an all-day airbrushed finish with a subtle sheen.

With buildable medium coverage, the #FauxFilter Skin Finish Buildable Coverage Foundation Stick blur imperfections while sculpting the skin. It’s waterproof, sweat-resistant and offers an incredible 10-hour wear.

A contouring bronzer, Huda Beauty's Tantour adds a glowy warmth to your complexion. It’s a super-blendable formula that’s packed with pigment, giving cheekbones an ultra-sculpted finish.

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Cult Beauty
Cult Beauty Writer and expert

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