A 101 GUIDE TO BOUCLÈME
Michele Scott-Lynch - Bouclème’s Founder and CEO – conjured up her curl-friendly hair care range after feeling frustrated with the lack of products available to you. And we’re so glad she did! Having launched the brand in 2014, her all-natural shampoos, conditioners and scalp serums, have become our curly-hair saviours.
Powered by plant ingredients, her incredible formulations promise to cleanse, condition and define your curls without nasty sulphates or silicones. Just all-natural goodness like the rejuvenating camellia and prickly pear seed oil found in their coveted Intensive Moisture Treatment. Or the thirst-quenching virgin coconut that gives their Curl Conditioner its hydrating and detangling powers.
Ready to redefine your curls? Read on to discover the best Bouclème products to add to your curl care regimen. Plus, get the top tips from Cult Concierge expert Ryan on how to use them for the very best results!
THE BEST BOUCLÈME PRODUCTS
BOUCLÈME INTENSIVE MOISTURE TREATMENT
3
33.90€
The crown jewels of the entire collection, this conditioning treatment mask strengthens your hair while defining your natural texture. It's powered by a concoction of nourishing oils that quickly get to work rebalancing your hair’s moisture levels and improving its manageability.
BOUCLÈME SCALP EXFOLIATING SHAMPOO
4
33.80€
Can’t seem to shift the product build-up from your scalp? We’ve got you! This exfoliating shampoo harnesses seabuckthorn oil and hydrogenated castor oil to give you a full-scalp detox. Dirt and product build-up are gently lifted away, revealing shinier, smoother curls that spring back to life.
BOUCLÈME ROOT REFRESH
1
28.60€
Meet the curly alternative to dry shampoo. This iconic formula will answer your post-workout hair prayers. A few sprays directly onto your roots will instantly extend your wash-day curls. It’s also a must for soothing irritated scalps when you wear protective braids or locs.
BOUCLÈME CURL CREAM
7
24.80€
Breathe life back into your curls with the Bouclème's Curl Cream. This leave-in treatment defines and softens your natural curls with an intensely moisturising formula. It’s jam-packed with organic shea butter and a concoction of nourishing oils that will instantly revive any-and-all curl types.
Want to learn how to use Bouclème hair care products? Our Cult Concierge is here to help!
HOW TO USE BOUCLÈME CURL CREAM
Bouclème Curl Cream can be used on either wet or dry hair. When applying it to wet hair, we recommend finer hair textures start off with a pea-sized amount and build this up slowly. Medium to thick textures can start off with half to a full pump. We love distributing this product through our curls with our fingers. When using this on dry hair we recommend adding a little amount of water to the product and applying it directly to your curls.
IS BOUCLÈME VEGAN?
Most of Bouclème’s must-have range is vegan. But there are a couple of products that contain honey – such as the Curl Conditioner, Intensive Moisture Treatment and Curl Cleanser.
DOES BOUCLÈME HAVE PROTEIN?
Yes, we love their Protein Booster! Because it’s formulated with hydrolyzed vegetable protein, it’s an incredible product for strengthening hair and giving it some extra protection. Just add it to your conditioner or leave-in treatments.
IS BOUCLÈME BLACK-OWNED?
Yes, Bouclème is a British, black-owned brand founded by Michele Scott-Lynch. Who after her own hair journey, decided it was time to create a range of curl care that revives damaged ringlets and curls back to their healthy, bouncy glory.
