In stock | Usually dispatched within 24 hours
Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Discover the Detox Shampoo (300ml), a revitalising formula that offers the ultimate deep clean for a full-head refresh.
The reset your locks have been longing for, OUAI's Detox Shampoo (300ml) helps to cleanse away dirt, excess oil and product build-up.
If shampoo was a car wash service (bear with us here), this would be the equivalent of a full valet. A once-a-week treatment, its gentle formula boasts apple cider vinegar to help cut through product build-up and neutralise shine-compromising hard water deposits while hydrolysed keratin works to support brittle or heat-weakened tresses. Expect to be left with locks that feels soft, silky and ready for action. Plus, it's infused with the brand's signature Melrose Place fragrance, a harmony of rose, lychee, bergamot, cedarwood and white musk... it's the perfect final flourish.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Decyl Glucoside, Acrylates Copolymer, Cocamide Mipa, Parfum (Fragrance), Polysorbate 20, Hydrolyzed Keratin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Vinegar, Peg-150 Distearate, Polyquaternium-7, Glycerin, Benzophenone-4, Sodium Chloride, Sodium Hydroxide, Tetrasodium Edta, Trisodium Ethylenediamine Disuccinate, Isopropyl Alcohol, Propylene Glycol, Citric Acid, Disodium Edta, Chlorphenesin, Sodium Benzoate, Phenoxyethanol, Potassium Sorbate, Linalool, Citronellol, Ci 14700 (Red 4), Ci 19140 (Yellow 5), Ci 61570 (Green 5)
This product has been reformulated and does not contain Butylphenyl Methylpropional.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Thoroughly wet your hair from root to tip with lukewarm water. Squeeze out any excess moisture and lather a coin-sized dollop of Detox Shampoo in your palms. Use your fingers to part the hair and apply the product as close to the scalp as possible. Let it work its magic for one to three minutes before rinsing thoroughly.
Frequently Bought Together
This item
OUAI Detox Shampoo 300ml
31.60€
Other Customers Bought
105
31.60€
46
31.60€
32
16.10€
281
29.30€
46
64.40€
129
54.20€
Customer Reviews
5 stars rating 331 reviews
4 stars rating 73 reviews
3 stars rating 15 reviews
2 stars rating 4 reviews
1 stars rating 1 reviews
Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Yeah this is the one
I am so excited that this actually works!!! The feeling of a clean scalp is unmatchable. Would recommend for everyone basically
by Marta Verified Purchase
Was this helpful?
Detox Shampoo
I love this detox shampoo as it’s mild and suitable for use with my 12 Week blowdry. It does the job of a deep clean but does not strip your hair in the process. A little pricey but you will get the value out of it as it’s only for use about every four week or so depending on buildup of styling products on your hair. It smells good too which is an added bonus.
by Bernadette Verified Purchase
Was this helpful?
Really valid.
a very effective shampoo, it leaves the hair very clean and soft which lasts longer than similar products.
by Rita Verified Purchase
Was this helpful?
great product !
Purchased for the first time and I'm very satisfied of the purchase . Product exactly does what you expect from this shampoo....very happy I use it two time /month and I 've seen the difference on my hair .
by ALESSIA Verified Purchase
Was this helpful?