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From hair stylist extraordinaire Jen Atkin, OUAI Haircare is the secret to that enviable, ‘French girl’ tousled texture. The range marries accessibility and luxury; with fine fragrances, nourishing ingredients and an infinitely Instagrammable aesthetic. Reimagining their iconic collection of shampoos and conditioners in a sleek design, these new-and-improved formulas boast salon-worthy results to suit your hair type.
The detox your locks have been longing for, OUAI Haircare’s Detox Shampoo works to quickly eliminate build-up (we’re looking at you, Dry Shampoo) to deep clean your hair and ‘unblock’ your clogged follicles. Consider it the hair equivalent of ‘turn it off and on again’.
A once-a-week option for those who're suffering from dry shampoo-dependency, this gentle (but thorough!) shampoo boasts apple cider vinegar to ‘cut through’ product build-up and neutralise shine-compromising hard water deposits. Like ‘descaling’ your strands, this deep-cleansing formula also boasts hydrolysed keratin – great for rebuilding and strengthening brittle or heat-weakened hair – while chelating agents attract heavy metals to leave your hair soft, silky and ready for the week ahead. With the brand's signature 'Melrose Place' fragrance – an intoxicating harmony of rose, lychee, bergamot, cedarwood and white musk – this envelops your headspace with heavenly perfume to keep your head happy while lifting your spirits. Plus, it now comes in a whopping 946ml refill pouch to minimise unnecessary waste.
Thoroughly wet your hair from roots to trips with lukewarm water. Squeeze out any excess moisture and lather a coin-sized 'dollop' of Detox Shampoo in your hands. Part hair using fingers and apply Detox shampoo as close to the scalp as possible. Let it work its magic for one to three minutes before rinsing thoroughly.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Decyl Glucoside, Acrylates Copolymer, Cocamide Mipa, Parfum (Fragrance), Polysorbate 20, Hydrolyzed Keratin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Vinegar, Peg-150 Distearate, Polyquaternium-7, Glycerin, Benzophenone-4, Sodium Chloride, Sodium Hydroxide, Tetrasodium Edta, Trisodium Ethylenediamine Disuccinate, Isopropyl Alcohol, Propylene Glycol, Citric Acid, Disodium Edta, Chlorphenesin, Sodium Benzoate, Phenoxyethanol, Potassium Sorbate, Linalool, Citronellol, Ci 14700 (Red 4), Ci 19140 (Yellow 5), Ci 61570 (Green 5)
This product has been reformulated and does not contain Butylphenyl Methylpropional.
- Daily Care
- 300ml
- Another Size
- OUAI
Frequently Bought Together



Total Price: 54.86€
Add both to basket
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From hair stylist extraordinaire Jen Atkin, OUAI Haircare is the secret to that enviable, ‘French girl’ tousled texture. The range marries accessibility and luxury; with fine fragrances, nourishing ingredients and an infinitely Instagrammable aesthetic. Reimagining their iconic collection of shampoos and conditioners in a sleek design, these new-and-improved formulas boast salon-worthy results to suit your hair type.
The detox your locks have been longing for, OUAI Haircare’s Detox Shampoo works to quickly eliminate build-up (we’re looking at you, Dry Shampoo) to deep clean your hair and ‘unblock’ your clogged follicles. Consider it the hair equivalent of ‘turn it off and on again’.
A once-a-week option for those who're suffering from dry shampoo-dependency, this gentle (but thorough!) shampoo boasts apple cider vinegar to ‘cut through’ product build-up and neutralise shine-compromising hard water deposits. Like ‘descaling’ your strands, this deep-cleansing formula also boasts hydrolysed keratin – great for rebuilding and strengthening brittle or heat-weakened hair – while chelating agents attract heavy metals to leave your hair soft, silky and ready for the week ahead. With the brand's signature 'Melrose Place' fragrance – an intoxicating harmony of rose, lychee, bergamot, cedarwood and white musk – this envelops your headspace with heavenly perfume to keep your head happy while lifting your spirits. Plus, it now comes in a whopping 946ml refill pouch to minimise unnecessary waste.
Thoroughly wet your hair from roots to trips with lukewarm water. Squeeze out any excess moisture and lather a coin-sized 'dollop' of Detox Shampoo in your hands. Part hair using fingers and apply Detox shampoo as close to the scalp as possible. Let it work its magic for one to three minutes before rinsing thoroughly.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Decyl Glucoside, Acrylates Copolymer, Cocamide Mipa, Parfum (Fragrance), Polysorbate 20, Hydrolyzed Keratin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Vinegar, Peg-150 Distearate, Polyquaternium-7, Glycerin, Benzophenone-4, Sodium Chloride, Sodium Hydroxide, Tetrasodium Edta, Trisodium Ethylenediamine Disuccinate, Isopropyl Alcohol, Propylene Glycol, Citric Acid, Disodium Edta, Chlorphenesin, Sodium Benzoate, Phenoxyethanol, Potassium Sorbate, Linalool, Citronellol, Ci 14700 (Red 4), Ci 19140 (Yellow 5), Ci 61570 (Green 5)
This product has been reformulated and does not contain Butylphenyl Methylpropional.
- Daily Care
- 300ml
- Another Size
- OUAI
Frequently Bought Together



Total Price: 54.86€
Add both to basket
Customer Reviews
Top Customer Reviews
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worth it
i love this shampoo, it cleans thoroughly and smells nice and if you get it with a discount the price is okay too
Report this reviewThe best
One of my favourite shampoos. Love it, cleans my hair really nice. Have used it enough to fall in love.
Report this reviewMy fav shampoo
Already bought the big refill been using it for almost a year by now and love itÂ
Report this reviewPerfect cleansing shampoo
I feel like this shampoo actually cleans my hair and gets rid of build up. It does not weigh my hair down which is important for me as I have fine hair. While it does a good job at cleansing, it doesn't strip my hair which tends to happen with these types of shampoos. I use it about once a week.Â
Report this reviewReally detoxing
Love this shampoo, I only use it every two weeks or so. My hair feels so fresh and sooo clean after. It also smells amazing
Report this reviewBest Detox Shampoo I've tried
Leaves your hair squeaky clean. Its not glamourous to use as no fluffy pink bottle etc but its very effective as a detox shampoo once a week. I'd swear it leaves my hair easier to dry too.
Report this reviewA favorite
This has become my go to shampoo. It cleans the scalp and keeps it well for some days. It has helped remove the build up too. Just be sure to moisturize quite a lot after useÂ
Report this reviewLittle disappointing
I thought that I would love this. I use it once a week but when I use it. The next day my hair is sooo greasy. With normal shampoo I can go 1 or 2 days but this made my hair greasy the next morning. I don't know if I doing something wrong because a lot of people love this one.
Report this reviewGreat for detoxing!
I bought this detox shampoo because I had heard so many good reviews. I have only once before used a sulphate free detox shampoo which I didn’t care for but this one really does its job. It’s smells wonderful and deep-cleanses my hair and scalp without feeling like it’s stripping it from all its moisture. Highly recommend!
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