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Latest Articles

TOASTY MAKEUP: THE TIKTOK TREND EVERYONE'S CALLING THE MAKEUP OF THE SUMMER
Beauty Trends

TOASTY MAKEUP: THE TIKTOK TREND EVERYONE’S CALLING THE MAKEUP OF THE SUMMER

Bronzed cheeks, golden hour eyes and a lived-in lip: here's why toasty makeup is the makeup trend owning TikTok this summer, plus how to get the look.

THE MOST SEARCHED BEAUTY BRANDS SUMMER 2026
Beauty Trends

THE MOST SEARCHED BEAUTY BRANDS SUMMER 2026

From Huda Beauty's chart-topping summer to Kayali's meteoric rise, our own on-site search data reveals the brands you've been searching for all season long.

SPF AS SKIN CARE: WHY SUNSCREEN IS HAVING ITS GLOW-UP
Beauty News

SPF AS SKIN CARE: WHY SUNSCREEN IS HAVING ITS GLOW-UP

Sunscreen's glow-up is here. Here's why SPF now belongs in your skin care routine, not just your beach bag.

THE TOP 10 BEST LONG-LASTING PERFUMES
Beauty News

THE TOP 10 BEST LONG-LASTING PERFUMES

The scents with real staying power, from gourmand cult favourites to niche skin-scents that cling on for hours.

ARMANI BEAUTY JOINS THE CULT: HERE’S EVERYTHING YOU NEED TO KNOW
Beauty News

ARMANI BEAUTY JOINS THE CULT: HERE’S EVERYTHING YOU NEED TO KNOW

A backstage favourite with artists and beauty insiders alike, Armani Beauty has arrived with its legendary complexion heroes in tow. Here’s everything you need to know.

08/07/2026 By Cult Beauty