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Paying homage to its founder, Jamie Genevieve, VIEVE means ‘full of life’. Inspired by her passion for makeup and journey from beauty blogger to make up maestro, Jamie has created a brand that empowers, encourages self-belief and delivers confidence. Introducing the 301 Double-Ended Brush, a true multitasker with a large and small end to achieve flawless results.
Meet VIEVE’s 301 Double-Ended Brush, a clever multitasker, designed to sculpt, set and touch up your makeup wherever you are.
This dual-ended powerhouse features two custom brush shapes that help achieve your perfect soft-focus finish. Densely packed with silky-soft bristles, it seamlessly diffuses product across the skin. Use the larger, rounded end to sweep setting powder across your complexion to set or reduce shine, then flip to the smaller tapered end to precisely target the under eyes, nose and detail areas. Consider this your go-to beauty companion to build, blend and perfect your makeup throughout your day.
Easy: Apply powder all over with the larger rounded end to set makeup and reduce shine. Use the smaller tapered end to target delicate areas like under the eyes and around the nose.
Experimental: Use the tapered end for precise highlighting or soft contouring, then use the rounded end to seamlessly diffuse the edges.
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