Choose your Size
In stock | Usually dispatched within 24 hours
Complimentary Gift
New Season Selects Goody 2026 (worth over €305)
Delivery cost varies by country. See yours at checkout.
Frequently Bought Together
OUAI Medium Hair Shampoo 300ml
31.60€
Product Description
Finding the middle ground between healthy and happy tresses, the Medium Hair Shampoo (300ml) cleanses , hydrates and summons shine.
Laying the foundation for stronger locks, this formula is infused with hydrolysed keratin (AKA the ideal pairing for heat-damaged hair) and kumquat fruit extract, which helps to return tired tresses to their former, glossy glory. Plus, a moisturising blend of babassu and coconut oils will bring hair bright up to date. Oh, and fans of the brand's Mercer Street fragrance will be pleased to hear that it makes an appearance here too: think zesty orange and Italian lemon happily married with floral notes of peony, magnolia, and jasmine. A complete refresh for your strands and senses... we're obsessed.
Thoroughly wet your hair from root to tip with lukewarm water. Squeeze out any excess moisture and lather the product in your palms before massaging into wet hair, paying extra attention around your roots and scalp. Rinse thoroughly.
Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Discover the Medium Hair Shampoo (300ml), a nourishing formula that will transform dreams of healthy, hydrated locks into reality...
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Cocamide Mipa, Glycol Distearate, Parfum (Fragrance), Amodimethicone, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Glycerin, Citrus Japonica Fruit Extract, Panthenol, Hydrolyzed Keratin, Polyquaternium-7, Orbignya Oleifera Seed Oil, Cocos Nucifera (Coconut) Oil, Peg-150 Distearate, Sodium Lauroyl Glycinate, Cetrimonium Chloride (Anti-Static Agent/Agent Antistatique), C11-15 Pareth-7, Laureth-9, Trideceth-12, Cocoglucosides Hydroxypropyltrimonium Chloride, Acrylates Copolymer, Tocopherol, Peg-200 Hydrogenated Glyceryl Palmate, Peg-7 Glyceryl Cocoate, Disodium Edta, Citric Acid, Sodium Chloride, Sodium Hydroxide, Tetrasodium Edta, Phenoxyethanol, Sodium Benzoate, Potassium Sorbate, Benzyl Alcohol, Benzyl Salicylate, Limonene, Hexyl Cinnamal, Ci 15985 (Yellow 6).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Other Customers Bought
Customer Reviews
5 stars rating 40 reviews
4 stars rating 10 reviews
3 stars rating 8 reviews
2 stars rating 3 reviews
1 stars rating 0 reviews
Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
amazing
best product ever, helps with frizzy hair and makes it much healthier
by aidan
Was this helpful?
Medium? That's me!
If you hair is like mine , just basic - not too greasy, not too dry then this is a perfect shampoo! Cleases well, smells amazing and makes my hair stay clean for days! What more can you ask? I haven't noticed it making my hair look frizzy though, in all honesty, that could be also just my hair type so no guarantees about that. I switch up my shampoos often but always come back to this!
by Hanna
Was this helpful?
Great shampoo
It cleanses hair very well. Has pleasant smell. Doesn’t dry the scalp and basically does what shampoo has to do. Very happy with it.
by Darya Verified Purchase
Was this helpful?
An ok shampoo
I bought this after having used and loved their medium conditioner for a long time. Unfortunately, this shampoo is not bad, but it’s nothing special. There are better ones out there for a cheaper price, so I would not recommend spending your money on this one.
by Alina Verified Purchase
Was this helpful?
Doesn't really do much for me
I'm a Detox Shampoo lover, and wanted to try another Ouai product. Unfortunately this product doesn't really do much for me. It smells nice, but for the price you can get other shampoo's that are better.
by Lisa Verified Purchase
Was this helpful?
Incredible!!
It’s perfect perfect shampoo for frizz, it leaves the hair soft and silky
by Marta Verified Purchase
Was this helpful?
i love it
It's amazing for frizzy and dry hair.
by Marta Verified Purchase
Was this helpful?
Very good conditioner
I bought Shampoo and Conditioner of OUAI. I think the conditioner was better than shampoo.
by Tara Verified Purchase
Was this helpful?
Like it
I love OUAI products. I’m not sure if medium shampoo was the best purchase.
by Tara Verified Purchase
Was this helpful?
Wow
Smells amazing and cleans your hair really good!
by Romi Verified Purchase
Was this helpful?
OUAI Medium Hair Shampoo 300ml