OLAPLEX No.4P Purple Toning Shampoo 250ml

Inspired by professional stylists, OLAPLEX is a foundational health and beauty brand empowered by innovation and driven by a belief that beautiful hair starts from the inside out. Powered by patented OLAPLEX Complete Bond Technology, the brand's iconic formulas work on a molecular level from cortex to cuticle to transform hair health for great hair days today, tomorrow, and for years to come. Discover the No.4P Purple Toning Shampoo (250ml), a purple-toned cleanser that helps to neutralise brassy tones while intensely moisturising and brightening your hair.

Rescue brassy hair with OLAPLEX's No.4P Purple Toning Shampoo (250ml)

With new and improved packaging, it's powered by a cutting-edge toning system, which offers customisable blonde and grey maintenance. Brimming with highly concentrated pigments, it lets you choose your toning level: the longer you treat, the brighter the results. It's suitable for all-over colour, balayage or natural styles too. If that wasn't enough, this purple shampoo is also enriched with the brand's patented Bond Building Technology, which works to transform dry, brittle strands into a soft, visibly shiny finish. No orange hues here...

Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Chloride, Sodium Cocoamphoacetate, Acrylates Copolymer, Bis-Aminopropyl Diglycol Dimaleate, Betaine, Polyquaternium-7, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Parfum (Fragrance), Citric Acid, Phenoxyethanol, Menthol, Citrus Aurantium Peel Oil, Limonene, Hexyl Cinnamal, Sodium Benzoate, CI 60730 (Ext. Violet 2), CI 19140 (Yellow 5), CI 15985 (Yellow 6).

For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.

Apply a generous amount to wet hair.