BLEACH LONDON Super Cool Colour Bruised Violet

Responsible for maintaining East London’s rainbow manes, BLEACH London has now bottled its super cool colours so you can access their expertise whatever your address. In a kaleidoscope of 22 perfectly pastel shades (including new shades 'Gobby Pink' and 'Just Like Honey') this non-permanent hair colour cream mask gradually fades out as you wash your hair (check each shade to see how long the luscious colour will last!), allowing you to get chameleonic without the colour commitment.

Ensure that your mane is anything but run-of-the-mill (without the colour commitment) with BLEACH London’s Super Cool Colour, a non-permanent hair colour cream mask that transforms bleached and toned tresses. In just 30 minutes, this rich, luscious mask can reveal a rainbow of bold, chic shades.

From beautifully bright ‘The Big Pink’ to perfect pastels ‘Awkward Peach’ and ‘Blullini’, to brilliantly bold turquoise ‘Washed Up Mermaid’, there’s a shade to suit every aesthetic. Each shade has a different lifecycle - the more subtle 'Rosé' will fade in 1-3 washes, while the ultra-bright 'I Saw Red' lasts from 3-30 washes - so be sure to check before you invest; plus, the colour and fade will vary depending upon the tone and porosity of your hair. Sure to satisfy the wildest colour chameleons and indecisive individuals, get ready to explore your every shade craving. Like the entire BLEACH range, Super Cool Colour is completely cruelty-free and vegan – just another reason we love it. Want to get the best out of your new-found colour? Stock up on the corresponding toning shampoo and conditioner to maintain vibrancy!

GOBBY PINK

Aqua (Water), Cetearyl Alcohol, Glycerin, Cetrimonium Chloride, Behentrimonium Methosulfate, Cetyl Alcohol, Ceteareth-20, Quaternium-22, Guar Hydroxypropyltrimonium Chloride, Amodimethicone, Propylene Glycol, Silicone Quaternium-16, Butylene Glycol, Panthenol, Trideceth-12, Undeceth-5, Undeceth-11, Butyloctanol, Wheat Amino Acids, Hydrolyzed Soy Protein, Cocodimonium Hydroxypropyl Hydrolyzed Wheat Protein, Parfum (Fragrance), Linalool, Benzyl Salicylate, Citric Acid, Phenoxyethanol, Triethylene Glycol, Sodium Benzoate, Potassium Sorbate, Basic Violet 2, Basic Red 51, Acid Red 52, HC Blue No.16.

JUST LIKE HONEY

Aqua (Water), Cetearyl Alcohol, Propylene Glycol, Cetrimonium Chloride, Panthenol, Hydrolyzed Wheat Gluten, Tocopheryl Acetate, Hydrolyzed Soy Protein, Wheat Amino Acids, Amodimethicone, Hydrolyzed Corn Protein, C11-15 Pareth-7, Laureth-9, Glycerin, Imidazolidinyl Urea, Methylchloroisothiazolinone, Methylisothiazolinone, Trideceth-12, Parfum (Fragrance), Magnesium Nitrate, Sodium Hydroxide, Basic Blue 99, Basic Red 76, Basic Brown 16, Acid Violet 43, Basic Yellow 57, Basic Yellow 87.

ROSE

Aqua (Water), Cetearyl Alcohol, Ceteareth-20, Citric Acid, Behentrimonium Chloride, Phenoxyethanol, Isopropyl Alcohol, Dipropylene Glycol, Parfum (Fragrance), Acid Red 92, Benzyl Salicylate, Coumarin, Linalool.

BLORANGE

Aqua (Water), Cetearyl Alcohol, Ceteareth-20, Citric Acid, Behentrimonium Chloride, Phenoxyethanol, Isopropyl Alcohol, Dipropylene Glycol, Parfum (Fragrance), Basic Yellow 87, Basic Orange 31, Benzyl Salicylate, Coumarin, Linalool.

TANGERINE DREAM

Aqua (Water), Cetearyl Alcohol, Ceteareth-20, Citric Acid, Behentrimonium Chloride, Phenoxyethanol, Basic Orange 31, Isopropyl Alcohol, Dipropylene Glycol, Parfum (Fragrance), Benzyl Salicylate, Coumarin, Linalool.

BLULLINI

Aqua (Water), Cetearyl Alcohol, Ceteareth-20, Citric Acid, Behentrimonium Chloride, Phenoxyethanol, Isopropyl Alcohol, Dipropylene Glycol, Parfum (Fragrance), HC Blue No. 15, Basic Red 51, Basic Yellow 87, Benzyl Salicylate, Coumarin, Linalool.

I SAW RED

Aqua (Water), Cetearyl Alcohol, Ceteareth-20, Citric Acid, Behentrimonium Chloride, Phenoxyethanol, Isopropyl Alcohol, Dipropylene Glycol, Parfum (Fragrance), Basic Orange 31, Basic Red 51, Benzyl Salicylate, Coumarin, Linalool.

THE BIG PINK

Aqua (Water), Cetearyl Alcohol, Ceteareth-20, Citric Acid, Behentrimonium Chloride, Phenoxyethanol, Acid Red 52, Isopropyl Alcohol, Dipropylene Glycol, Parfum (Fragrance), Basic Red 51, HC Blue No. 15, Benzyl Salicylate, Coumarin, Linalool.

AWKWARD PEACH

Aqua (Water), Cetearyl Alcohol, Ceteareth-20, Citric Acid, Behentrimonium Chloride, Phenoxyethanol, Isopropyl Alcohol, Dipropylene Glycol, Parfum (Fragrance), Acid Red 92, Basic Yellow 87, Basic Orange 31, Benzyl Salicylate, Coumarin, Linalool.

WASHED UP MERMAID

Aqua (Water), Cetearyl Alcohol, Ceteareth-20, Citric Acid, Behentrimonium Chloride, Phenoxyethanol, Isopropyl Alcohol, Dipropylene Glycol, Parfum (Fragrance), HC Blue No. 15, Basic Yellow 87, Benzyl Salicylate, Coumarin, Linalool.

VIOLET SKIES

Aqua (Water), Cetearyl Alcohol, Ceteareth-20, Citric Acid, Behentrimonium Chloride, Phenoxyethanol, Isopropyl Alcohol, Dipropylene Glycol, Parfum (Fragrance), HC Blue No. 15, Basic Violet 2, Basic Red 51, Basic Orange 31, Benzyl Salicylate, Coumarin, Linalool.

BOLD AS BRASS

Aqua (Water), Cetearyl Alcohol, Propylene Glycol, Cetrimonium Chloride, Panthenol, Hydrolyzed Wheat Gluten, Tocopheryl Acetate, Hydrolyzed Soy Protein, Wheat Amino Acids, Hydrolyzed Corn Protein, Amodimethicone, C11-15 Pareth-7, Hydrolyzed Keratin, Laureth-9, Glycerin, Trideceth-12, Imidazolidinyl Urea, Methylchloroisothiazolinone, Methylisothiazolinone, Magnesium Nitrate, Parfum (Fragrance), Sodium Hydroxide, Basic Blue 99, Basic Red 76, Basic Brown 16, Acid Violet 43, Basic Yellow 57, Basic Yellow 87. PAO 12M.

WHITE HEAT

Aqua (Water), Cetearyl Alcohol, Cetrimonium Chloride, Panthenol, PEG-12 Dimethicone, Hydrolyzed Wheat Gluten, Tocopheryl Acetate, Hydrolyzed Soy Protein, Wheat Amino Acids, Hydrolyzed Corn Protein, Cetyl Alcohol, Hydrolyzed Keratin, Quaternium-70, Amodimethicone, C11-15 Pareth-7, Behentrimonium Methosulfate, Laureth-9, Glycerin, Guar hydroxypropyltrimonium Chloride, Trideceth-12, Propylene Glycol, Imidazolidinyl Urea, Methylchloroisothiazolinone, Methylisothiazolinone, Magnesium Nitrate, Parfum (Fragrance), Basic Blue 99, Basic Red 76, Basic Brown 16, Acid Violet 43, Basic Yellow 57. PAO 12M.

SCOTCH MIST

Aqua (Water), Cetearyl Alcohol, Ethoxydiglycol, Ceteareth-20, Glycerin, Distearoylethyl Hydroxyethylmonium Methosulfate, Dextrin, Parfum (Fragrance), Linalool, Benzyl Salicylate, Phenoxyethanol, Triethylene Glycol, HC Blue No. 16, Basic Yellow 87, Basic Brown 16, HC Blue No. 2, Basic Red 76, Basic Violet 2, Basic Red 51, Basic Brown 17.

CLOUDBUSTING

Aqua (Water), Cetearyl Alcohol, Ceteareth-20, Glycerin, Distearoylethyl Hydroxyethylmonium Methosulfate, Dextrin, Ethoxydiglycol, Parfum (Fragrance), Linalool, Benzyl Salicylate, Phenoxyethanol, Triethylene Glycol, Basic Red 51, Basic Red 76, HC Blue No. 16, Basic Brown 17.

LAVENDER VIDA LOCA

Aqua (Water), Cetearyl Alcohol, Propylene Glycol, Cetrimonium Chloride, Hydrolyzed Wheat Gluten, Panthenol, Hydrolyzed Soy Protein, Ethylhexylglycerin, Hydrolyzed Corn Protein, Parfum (Fragrance), Phenoxyethanol, Benzyl Alcohol, Basic Blue 99, Basic Red 76, Basic Brown 16, Acid Violet 43, Basic Yellow 57, Basic Violet 2, CI 77891 (Titanium Dioxide).

AUBERGINE DREAM

Aqua (Water), Cetearyl Alcohol, Dipropylene Glycol, Ceteareth-20, Polyquaternium-10, "Aqua (Water), Cetearyl Alcohol, Dipropylene Glycol, Ceteareth-20, Polyquaternium-10, Hydroxyethylcellulose, Behentrimonium Chloride, Polysorbate 20, Isopropyl Alcohol, Parfum (Fragrance), Benzyl Salicylate, Linalool, Phenoxyethanol, Triethylene Glycol, Basic Red 51, Basic Violet 16, Basic Violet 2, HC Blue No.16.

BURNT PEACH

Aqua (Water), Cetearyl Alcohol, Dipropylene Glycol, Ceteareth-20, Polyquaternium-10, "Aqua (Water), Cetearyl Alcohol, Dipropylene Glycol, Ceteareth-20, Polyquaternium-10, Hydroxyethylcellulose, Behentrimonium Chloride, Polysorbate-20, Isopropyl Alcohol, Parfum (Fragrance), Linalool, Benzyl Salicylate, Citric Acid, Dextrin, Phenoxyethanol, Triethylene Glycol, Basic Orange 31, Basic Red 51, Basic Red 76, HC Blue No.16, Basic Brown 17.

BRUISED VIOLET

Aqua (Water), Cetearyl Alcohol, Dipropylene Glycol, Ceteareth-20, Polyquaternium-10,"Aqua (Water), Cetearyl Alcohol, Dipropylene Glycol, Ceteareth-20, Polyquaternium-10, Hydroxyethylcellulose, Behentrimonium Chloride, Polysorbate 20, Isopropyl Alcohol, Parfum (Fragrance), Linalool, Benzyl Salicylate, Phenoxyethanol, Triethylene Glycol, HC Blue No. 16, Basic Violet 16, Basic Red 51.

For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.

Wearing gloves, apply generously to shampooed, towel dried hair. Massage or comb through mid-lengths and ends to ensure you cover all the hair evenly, leave to develop for 30 minutes. Rinse out with lukewarm water and style as desired. For best results apply on very light blonde, bleached hair. Colour may vary depending on existing tone and porosity of hair.

One bottle is suitable for short hair or colouring freshly bleached and toned roots. For shoulder-length hair you'll need two bottles. For long hair that's below your shoulders, you'll need three to four bottles. If your hair is very thick we recommend adding an extra bottle.