The brainchild of a collective of creatives, hairstylists, chemists and formula enthusiasts, amika's mantra is 'all hair is welcome'. Centred around dry, damaged tresses, The Kure Multi-Repair Treatment is a fast-acting rinse-out mask that also doubles as a leave-in treatment; the ultimate form of damage control, it works to strengthen your strands and repair damage in a mere 60 seconds! Think: freshly trimmed ends in a treatment. (We can dream...)

Clinically proven to repair and strengthen the damage caused by everyday stressors, heat and chemical treatments (compared to control after three uses), this bond repair treatment is a hair necessity for depleted strands. Packed with bond cure technology, it targets the most abundant bonds in your hair, which break the most frequently during daily wear and tear. What's more, it is infused with plant butters (think: mango butter extract, borage oil and shea butter) and vegan proteins to lend the formula an abundance of conditioning omega fatty acids, vitamins and minerals. Your strands will thank you for it! Committed to creating formulas that fit your values, all amika products are cruelty-free, held in 100% recyclable packaging and made with 90%+ post-consumer recycled plastics to reduce virgin plastic production.

Fine hair types: after using the kure bond repair shampoo and conditioner, apply multi-task repair hair treatment from roots to ends. leave on for at least 1 minute and rinse. ​

Coarse hair types: after using the kure bond repair shampoo, apply multi-task repair hair treatment from roots to ends. leave on for at least 1 minute and rinse. follow with kure bond repair conditioner. ​

Pro tip: for stronger results, can be used as a leave in treatment. ​

Next, apply a dime-sized amount of the closer to hair, mid lengths to ends, prior to any additional styling products. focus on damaged ends. add more as needed.

For best results, use multi-task 1-2x per week with the entire kure system

Founded by industry outsiders in Williamsburg, Brooklyn in 2007, amika prides itself on celebrating all hair types, textures and styles. Boasting 10 collections that yield top-notch results – whatever your wishes – this indie brand is the stylist-slash-saviour of your hair dreams. Crafted with damaged, breakage-prone hair in mind, the kure range is clinically proven to strengthen hair, reduce breakage and prevent future damage via innovative ingredients like bond cure technology - a complex that boosts the strength and elasticity of your strands - plant butters and vegan proteins.

Water/Aqua/Eau, PEG-40 Hydrogenated Castor Oil, Hippophae Rhamnoides (Sea Buckthorn/Argousier) Fruit/Seed Oil, Borago Officinalis (Borage/Bourrache) Seed Oil, Plukenetia Volubilis Seed Oil, PEG-50 Shea Butter, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Mangifera Indica (Mango/Mangue) Fruit Extract, Hydrolyzed Quinoa, Glycerin, Amodimethicone, Butylene Glycol, Cetrimonium Chloride*, Bis-PCA Dimethicone, C11-15 Pareth-7, Laureth-9, Aminomethyl Propanol, Trideceth-12, Disodium PEG-12 Dimethicone Sulfosuccinate, Ethylhexylglycerin, Lactic Acid, Citric Acid, Tocopherol, Acetic Acid, Benzyl Alcohol, Potassium Sorbate, Sodium Benzoate, Phenoxyethanol, Fragrance/Parfum, Xanthan Gum, Sorbic Acid, Benzyl Benzoate, Hydroxycitronellal, Limonene, Citronellol, Coumarin *antistatic agent/ agent antistatique.