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VIEVE Power Ink Liner tutorial. VIEVE founder and makeup artist, Jamie Genevieve, holds the VIEVE Power Ink Liner in her hands, which is in a beautiful gold component with black branded detailing. The lid is removed from the eyeliner and applied directly onto the models left eye, starting from the outside of the lid working towards the outer lash line. The same application is done on the model’s right eye. Model poses to show a natural winged liner for an everyday look. The liner is then used to create a bolder, thicker look on the outer corners of each eye, for a more experimental look. Model poses to show finished look.
A clever homage to Jamie Genevieve's name, VIEVE means full of life. Inspired by her passion for make up and her own journey from beauty blogger to make up maestro to the stars, Jamie has created a brand that empowers, encourages self-belief and delivers lashings of confidence. With VIEVE, there are no rules: the products are powerful, bold, versatile and easy to use, whether you're a barely-there nude kinda gal or a full-glam kinda guy. Warm, relatable and accessible yet sophisticated, Genevieve's high-performance make up staples are also vegan, cruelty free, paraben free and gluten free. No matter what your line of choice is, the Power Ink Liner lets your line your own way from a natural flick to a bold, graphic look worthy of an editorial.
Crafted with a precise brush to allow for ultimate control and flow of your liner, the Power Ink Liner in Midnight Black helps you to create the finest of lines for a flawless finish... and no drag!
Long-lasting, smudge-proof liner is on the horizon with VIEVE's new 'stay in place' Power Ink Liner, designed in her signature gold, and formulated with a carefully though-through flat edge for unrivalled control. You can create whatever line, flick and wing you desire with this free-flowing ink in a deep, midnight black. From small flicks, to Adele-worthy wings, the world (or liner) is your oyster.
Draw along the lash line, extending upwards and outwards to create a wing.
Top Tips: Make sure that the lid has clicked completely shut, this will ensure that product is airtight and will prevent the liner from drying.
If the liner does dry out, run some warm water over the brush tip, just enough to rehydrate and manipulate the brush tip with your fingers to dislodge any product that has dried in the brush tip, clean the brush tip as much as necessary and then dry the brush tip with a paper towel.
Put the lid on the liner tight and really give the product a rigorous shake, the ball inside the cartridge will load the liner ink into the brush tip then add some pressure to the base brush tip by swatching the product on the back of the hand.
Aqua/Water/Eau, Butylene Glycol, Styrene/Acrylates Copolymer, Alcohol, Ammonium Acrylates Copolymer, Pentylene Glycol, Amp-Acrylates Copolymer, Sodium Dehydroacetate, Caprylyl Glycol, Bentonite, Citric Acid, Pvp, Sodium Citrate, [+/-] Iron Oxides (Ci 77491, Ci 77492), Black 2 (Ci 77266).
- VIEVE
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from 39.47€
Add both to basket
VIEVE Power Ink Liner - Midnight Black 0.43ml
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21.47€
In stock
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A clever homage to Jamie Genevieve's name, VIEVE means full of life. Inspired by her passion for make up and her own journey from beauty blogger to make up maestro to the stars, Jamie has created a brand that empowers, encourages self-belief and delivers lashings of confidence. With VIEVE, there are no rules: the products are powerful, bold, versatile and easy to use, whether you're a barely-there nude kinda gal or a full-glam kinda guy. Warm, relatable and accessible yet sophisticated, Genevieve's high-performance make up staples are also vegan, cruelty free, paraben free and gluten free. No matter what your line of choice is, the Power Ink Liner lets your line your own way from a natural flick to a bold, graphic look worthy of an editorial.
Crafted with a precise brush to allow for ultimate control and flow of your liner, the Power Ink Liner in Midnight Black helps you to create the finest of lines for a flawless finish... and no drag!
Long-lasting, smudge-proof liner is on the horizon with VIEVE's new 'stay in place' Power Ink Liner, designed in her signature gold, and formulated with a carefully though-through flat edge for unrivalled control. You can create whatever line, flick and wing you desire with this free-flowing ink in a deep, midnight black. From small flicks, to Adele-worthy wings, the world (or liner) is your oyster.
Draw along the lash line, extending upwards and outwards to create a wing.
Top Tips: Make sure that the lid has clicked completely shut, this will ensure that product is airtight and will prevent the liner from drying.
If the liner does dry out, run some warm water over the brush tip, just enough to rehydrate and manipulate the brush tip with your fingers to dislodge any product that has dried in the brush tip, clean the brush tip as much as necessary and then dry the brush tip with a paper towel.
Put the lid on the liner tight and really give the product a rigorous shake, the ball inside the cartridge will load the liner ink into the brush tip then add some pressure to the base brush tip by swatching the product on the back of the hand.
Aqua/Water/Eau, Butylene Glycol, Styrene/Acrylates Copolymer, Alcohol, Ammonium Acrylates Copolymer, Pentylene Glycol, Amp-Acrylates Copolymer, Sodium Dehydroacetate, Caprylyl Glycol, Bentonite, Citric Acid, Pvp, Sodium Citrate, [+/-] Iron Oxides (Ci 77491, Ci 77492), Black 2 (Ci 77266).
- VIEVE
Frequently Bought Together



from 39.47€
Add both to basket
Customer Reviews
Top Customer Reviews
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Amazing eye liner
This one is so easy to use! Great pigment and it doesn’t smudge
Report this reviewPerfect eyeliner
One of the best eyeliners i've used. Very easy to use and highly pigmented. The tip is not stiff at all so os very to bend and make that perfect flick! Would totally recommend it.
Report this reviewFinally found it :)
I really recommend this liner for everyone, especially for beginners. It glides nicely and does not smudge at all. It has a rich black colour. Finally I am able to draw my eyeliner without issues.Â
Report this reviewI wanted to love it but…
I have most of the vieve brand products and they are all amazing however the eyeliner is just not it. I was very excited to try it since I use eyeliner every single day but at the end of the day (approx 10 hours on) the eyeliner was all smudged - the formula was sticky (they eye lid gets stuck to the crease) and it ended up ruining the whole look. A bit disappointed as other than that the packaging and the tip for application is perfect.
Report this reviewToo good to be true
I purchased this eyeliner after seeing Katie Jane Hughes rave about it and i’m always looking for the best black liquid eyeliner. I was in LOVE when I first used it, telling everyone about it but I used it 3 maybe 4 times and it dried out. Completely. What a shame and i noticed in several reviews that people mentioned this happening. Ugh so annoying
Report this reviewGreat black liner
The packaging is so beautiful! The liner is really black. I love it!
Report this reviewThis replaced Tattoo Liner for me!
This is SUCH a good liner, I prefer brush liners and this one has a very fine tip that makes drawing flicks so easy. It's matte, the ink comes out easily. And it's very durable!
Report this reviewPitch black
The best eye-liner together with the Make up by Mario one. Super sharp for precise liner, black, easy to use and does’t smudge until you remove.Â
Report this reviewSharp black eyeliner
I followed one of Katie Jane Hughes recommandation and was not disappointed. Wow. This eyeliner is amazing, the line can be fine but also thicker. And it's very black. One swipe and I'm done.Â
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