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With community and self-expression at the heart of every product, Milk Makeup transforms skin-loving ingredients into effective formulas. Born out of Milk Studios (a creative hub in downtown New York) the brand dreams up beauty essentials that are easy to use, multi-functional and encourage creativity. Meet the Hydro Grip Primer (45ml), a multitasking base staple that hydrates skin *and* locks in your look for the long run.
Milk Makeup's Hydro Grip Primer (45ml) boasts a silky gel formula that gives your look real staying power while remaining invisible against the skin.
This green-tinted primer glides on smoothly to form a layer that locks make up in place for up to 12 hours while granting a natural, dewy finish. Our favourite part? The formula is enriched with nourishing aloe water, hyaluronic acid, niacinamide *and* blue agave extract (hello hydration...) to deliver good-to-skin benefits at the same time. If you want our review, we think this make up multitasker has us in its clutches for good...
Aloe Barbadensis Leaf Water, Water (Aqua, Eau), Glycerin, PEG-150 Distearate, Alcohol Denat., Polyglyceryl-10 Eicosanedioate/Tetradecanedioate, Diglycerin, PVP, Benzyl Alcohol, Sorbitol, Pullulan, Inositol, Betaine, Carbomer, Maltose, Xylitol, Sodium Hydroxide, Sodium Benzoate, Potassium Sorbate, Sodium Phytate, Benzophenone-4, Dehydroacetic Acid, Phenoxyethanol, Agave Tequilana Stem Extract, Sodium Hyaluronate, Niacinamide, Propylene Glycol, Panthenol, Vegetable Amino Acids, Cannabis Sativa (Hemp) Seed Extract, Opuntia Ficus-Indica Flower Extract, Prunus Avium Flower Extract, Citric Acid, Benzoic Acid, Yellow 5 (CI 19140), Blue 1 (CI 42090), Red 33 (CI 17200)
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Pump 1-2 shot(s) of primer on the back of your hand. Blend a thin layer onto clean skin before make up application. Allow formula one minute to fully absorb to activate grip for all-day hold. Layer foundation and other make up on top for smoother application that lasts all day, or wear alone for fresh-faced, glassy skin.
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Milk Makeup Hydro Grip Primer 10ml
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Customer Reviews
5 stars rating 348 reviews
4 stars rating 121 reviews
3 stars rating 50 reviews
2 stars rating 22 reviews
1 stars rating 21 reviews
Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Think I might be doing something wrong?
Everybody RAVES about this primer but for some reason on my skin it’s really hit or miss! I don’t know if maybe I’m using it wrong or maybe it doesn’t react well with the moisturiser or SPF I tend to use but sometimes it gives me a beautifully smooth base and other times the foundation comes off on my nose and sometimes I get streaks and spots left if I leave my foundation/concealer too long before blending! Real shame bc I was so excited for it after all the reviews.
by Macy
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Game changer!
This primer is like nothing I’ve ever tried before. It’s amazing at keeping makeup in place, doesn’t clog pores and therefore stops my skin getting oily so quick. It doesn’t do anything for creating a smooth canvas so I’ll sometimes still use Porefessional underneath then this locks my foundation on. Even on holiday with humid nights, still worked perfectly.
by RachaelT
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Milk Magic!
Loving this primer. Makes my skin look even more youthful and glowy, and helps makeup sink into the skin like butter! It’s a must-have for your collection!! Go crazy!
by Tiffany
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Amazing Primer
Amazing primer, good for dry skin and made my foundation smooth. Love this so much.
by Krishana
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Best Primer Ever!
This is my new go to primer. If you apply a layer, leave to dry and soak in, then you are set for a long lasting finish all thanks to this little gem. It feels lovely and cool when you apply it too.
by Tash
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Milk Makeup Hydro Grip Primer
The scent of the primer is not pleasant and pretty fragrant, it also dries VERY fast. However, it does make your makeup look great and last all day long, but I wouldn’t necessarily say this is the most ‘hydrating’ (as it claims to be) primer which I’ve ever tried.
by Liv
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This primer got me GRIPPED!!
My skin is combination; dry chin, sides of my nose and cheeks, whilst the bridge of my nose and forehead are on the shiny side. I continuously have an issue with getting foundation to stay put on my nose all day until this primer came along. It hydrates the areas that need it most and grips where I'd normally find foundation disappearing. Love, love, love and recommended to my friends too!
by Gunns
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Best primer on the market
Hydrating, high performance, amazing price point. At almost 50 with fine lines and dry skin, this product gives me a flawless finish. HIGHLY recommend. I'm now on my 2nd bottle. Although I have Bobbi Brown, Smashbox and Becca primers, this is by far my favourite.
by Marcilla
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A must have!
My favourite primer. Perfect if you want a hydrated, dewy finish with your complexion. No strong smells and feels lovely and gripping after you let it sit for a minute.
by Sunil
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Honestly the best primer I've ever tried.
I have incredibly sensitive and dry skin, most silicone primers and normal gel primers dry me out and irritate my skin. This one, however, is very refreshing and moisturising - it makes my skin texture look smooth and flawless.
by Talisha
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