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ICONIC London

ICONIC London Underglow Blurring Primer 27ml

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29.00€


In stock | Usually dispatched within 24 hours

Image 2 - A close-up of two women, Lulu with blonde hair and fair skin and Eman with dark hair and dark skin, looking directly at the viewer with radiant, smooth complexions, with the text Lulu and Eman wearing Underglow Blurring Primer. Image 3 - A shimmery, light peach or champagne-colored cosmetic liquid is swiped across a surface, with visible text that reads Underglow Blurring Primer Primes, preps, minimises the appearance of pores. Image 4 - A golden liquid drips from a dropper into an Iconic London Underglow Blurring Primer bottle, alongside text describing key ingredients: Vitamin C, This antioxidant helps fight free radicals to prevent aging and boost radiance; Artemisia Capillaris, Japanese plant extract helps to protect against Blue HEV Light; and Soft Focus Blurring Powders, Gives a soft touch and blurs light to reduce the look of fine lines. Image 5 - A close-up image shows a person with dark skin applying a drop of light serum or moisturizer near their eye with a finger that has a long pink and white manicured nail, alongside the text how to use Shake the bottle well and apply 2-3 drops all over the face, focusing on any areas that are often prone to excess shine. Image 6 - Several beige-colored drops and smears of liquid product are scattered on a white background, accompanied by text bubbles stating: help your makeup last longer, even skin tone and blur imperfections, skin feels instantly hydrated, doesn’t block pores or feel greasy or sticky, and Use alone for an effortless no-makeup makeup look. Image 7 - A split image of a womans face demonstrating two different primer effects: the left half shows visible pores with text VELVET SMOOTH PORE-REFINING PRIMER, and the right half shows smoother, luminous skin with text UNDERGLOW BLURRING PRIMER. Image 8 - A close-up image of a womans face with glowing skin, showing her right eye, nose, and mouth, next to three customer reviews reading: Love this underglow primer, gives perfect smooth base - Kelly; My favourite primer it is the best feels amazing on the skin on no makeup days still like to have this on for a little glow - Laura; Absolutely in love with this primer so easy to apply and skin feels so clear and soft - Anne.

Frequently Bought Together

ICONIC London Underglow Blurring Primer 27ml

This item

ICONIC London Underglow Blurring Primer 27ml

29.00€

Total Price:

68,44 €

Other Customers Bought

Customer Reviews

4.59 stars out of a maximum of 5

5 stars rating 55 reviews

4 stars rating 20 reviews

3 stars rating 7 reviews

2 stars rating 0 reviews

1 stars rating 0 reviews

Top Customer Reviews

Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.

Love it

5 stars out of a maximum of 5

I first discovered this primer thanks to Bella Krys on TikTok, and I’m so glad I gave it a try. It gives the skin a beautiful, soft radiance without any glitter or shine, and the blurring effect is surprisingly effective. I’ve repurchased it several times now, which says a lot considering how selective I am with primers. I only use it under makeup, but it consistently makes my base look smoother, more luminous, and effortlessly refined.

by Pixiedustgf Verified Purchase

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Nice primer

4 stars out of a maximum of 5

I haven’t tried many iconic products but I saw this recommended on TikTok and decided to try it. I think it’s a nice primer, good base for makeup and gives a nice glow. Then dropper lid can be a bit messy at times. I’ll continue to use it and see if it’s a staple in my makeup bag!

by Sculley Verified Purchase

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Blurring and glowy???

5 stars out of a maximum of 5

This is a fantastic product for all skin types - I believe the best iconic london ever realesed. It's glowy without making texture more visible, it's making every think airbrushed.

by Demimud Verified Purchase

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ICONIC London Underglow Blurring Primer

3 stars out of a maximum of 5

I’m honestly not sure if I noticed a big difference with this primer — I already prep my skin well with skincare before makeup, so maybe that’s why. 🤷‍♀️ It does feel really nice on the skin though — soft, hydrating, and it definitely gives a glow! ✨ But I’m not sure how much of that glow actually lasts after applying makeup. Also, it has a bit of a scent that might not be great for sensitive skin, so keep that in mind. Overall, it’s a good product, just not life-changing for me. I feel like there are better options out there, especially if you want stronger blurring or longer-lasting effects.

by Merr Verified Purchase

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Dewy Yet Blurred Skin

5 stars out of a maximum of 5

Lightweight with a radiant, lit-from-within glow. Blurs pores while adding hydration. Makes foundation glide on beautifully. Glowy but not oily. Great under light foundation or alone. Gives skin a soft-focus look.

by Yana Volkova

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love ant first sight

5 stars out of a maximum of 5

I love this, even i tried only once. It leaves very nice glow, and last for a good amount of time

by Alexandra Verified Purchase

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natural glow

5 stars out of a maximum of 5

the primer gives a really natural, lit-from-within glow. Works grat combined with other products.

by Marta Verified Purchase

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Worth the hype!

5 stars out of a maximum of 5

Saw this all over TikTok and it’s definitely worth the hype! Love the texture. Makes my skin look glowy without that oily effect.

by Anoek Verified Purchase

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Amazing

5 stars out of a maximum of 5

I have dry skin and this primer preps my skin beautifully,it leaves a nice glow.. Absolutely amazing!

by Mel Verified Purchase

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Good primer

5 stars out of a maximum of 5

It’s a good primer, the make up goes on smoothly. I didn’t find it that it blurred my skin but it gave it a nice and subtle glow,which i love

by Laura Verified Purchase

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