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Born out of New York City creative studio Milk, Milk Makeup believes in good ingredients and epic payoff, with a carefully-curated range of cruelty-free, paraben-free, and 100% vegan essentials. With a collection of high-performance, good-to-skin formulas, it's no surprise that their camouflaging eye concealer, multi-tasking lip stains, natural-looking eyebrow gel and game-changing primer are already industry icons. Joining the ranks is the Hydro Grip Eye Primer, the newest addition to the much-beloved Hydro Grip range designed to make your make up last. All. Damn. Day. The Eye Primer is no different, locking in powder and creams over the eyelid and under the eye with ease.
Screaming at your make up to - quite literally, get a grip? Let us introduce you to Milk Makeup's all new Hydro Grip Eye Primer, a skin care-laden eye primer designed to help hydrate the delicate skin around your peepers, while locking in make up for all-day wear.
Giving a double dose of both hydration and hold, the primer smooths over lids and under the eye, preventing creasing, stopping smudging and holding tight to pigment all day. The 90% natural formula is infused with hemp-derived cannabis seed extract and hyaluronic acid, both of which boost moisture in an area that can often become dry and cakey. Alongside this is blue agave extract which forms a silky layer over the eyelid that provides an even canvas and helps ease blending of shadows and the ever-tricky liquid eyeliner application. The transparent formula suits all skin tones and won’t change the colour pay from your pigments, either.
Apply a thin layer onto clean eyelids or under eye area and blend with fingertips.
Allow formula to dry down completely to activate grip before applying eye makeup. Can be used with powder and cream formulas.
Angled doe foot applicator allows for quick, targeted application.
C9-12 Alkane, Tapioca Starch, Coco-Caprylate/Caprate, Octyldodecanol, Silica, Hydrogenated Styrene/Isoprene Copolymer, Triacontanyl PVP, Helianthus Annuus (Sunflower) Seed Wax, Tribehenin, Disteardimonium Hectorite, Zea Mays (Corn) Starch, Shorea Robusta Resin, Rhus Verniciflua Peel Wax, Aloe Barbadensis Leaf Juice, Agave Tequilana Leaf Extract, Cannabis Sativa Seed Extract, Tocopheryl Acetate, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, C10-18 Triglycerides, Glycerin, Niacinamide, Triolein, Glyceryl Dioleate, Maltose, Aqua/Water/Eau, Panthenol, Citric Acid, Sodium Hyaluronate, Sodium Benzoate, Benzoic Acid, Dehydroacetic Acid, Potassium Sorbate, Phenoxyethanol.
- Milk Makeup
Frequently Bought Together



from 46.20€
Add both to basket
Milk Makeup Hydro Grip Eye Primer
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25.90€
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Born out of New York City creative studio Milk, Milk Makeup believes in good ingredients and epic payoff, with a carefully-curated range of cruelty-free, paraben-free, and 100% vegan essentials. With a collection of high-performance, good-to-skin formulas, it's no surprise that their camouflaging eye concealer, multi-tasking lip stains, natural-looking eyebrow gel and game-changing primer are already industry icons. Joining the ranks is the Hydro Grip Eye Primer, the newest addition to the much-beloved Hydro Grip range designed to make your make up last. All. Damn. Day. The Eye Primer is no different, locking in powder and creams over the eyelid and under the eye with ease.
Screaming at your make up to - quite literally, get a grip? Let us introduce you to Milk Makeup's all new Hydro Grip Eye Primer, a skin care-laden eye primer designed to help hydrate the delicate skin around your peepers, while locking in make up for all-day wear.
Giving a double dose of both hydration and hold, the primer smooths over lids and under the eye, preventing creasing, stopping smudging and holding tight to pigment all day. The 90% natural formula is infused with hemp-derived cannabis seed extract and hyaluronic acid, both of which boost moisture in an area that can often become dry and cakey. Alongside this is blue agave extract which forms a silky layer over the eyelid that provides an even canvas and helps ease blending of shadows and the ever-tricky liquid eyeliner application. The transparent formula suits all skin tones and won’t change the colour pay from your pigments, either.
Apply a thin layer onto clean eyelids or under eye area and blend with fingertips.
Allow formula to dry down completely to activate grip before applying eye makeup. Can be used with powder and cream formulas.
Angled doe foot applicator allows for quick, targeted application.
C9-12 Alkane, Tapioca Starch, Coco-Caprylate/Caprate, Octyldodecanol, Silica, Hydrogenated Styrene/Isoprene Copolymer, Triacontanyl PVP, Helianthus Annuus (Sunflower) Seed Wax, Tribehenin, Disteardimonium Hectorite, Zea Mays (Corn) Starch, Shorea Robusta Resin, Rhus Verniciflua Peel Wax, Aloe Barbadensis Leaf Juice, Agave Tequilana Leaf Extract, Cannabis Sativa Seed Extract, Tocopheryl Acetate, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, C10-18 Triglycerides, Glycerin, Niacinamide, Triolein, Glyceryl Dioleate, Maltose, Aqua/Water/Eau, Panthenol, Citric Acid, Sodium Hyaluronate, Sodium Benzoate, Benzoic Acid, Dehydroacetic Acid, Potassium Sorbate, Phenoxyethanol.
- Milk Makeup
Frequently Bought Together



from 46.20€
Add both to basket
Customer Reviews
Top Customer Reviews
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Quite nice product
I am a big fan of the Milk Make up primer and this led me into buying this one as well. It is quite a good product but I didnt love it as much as its "sibling". It does prolong your eyeshadow wear, but it doesnt seem to set, no matter how long you wait before applying your eyeshadow. Hence the 4 star rating I gave. I do recommend it, as long as you dont mind it not setting/drying 100%.
Reviewer of the Month
New Eye Primer
I usually like MAC's primers, but since I'm so happy with the face primer, I wanted to try this eye primer too. I find it very comfortable to apply and the make-up lasts really well all day.
Report this reviewAbsolutely horrid
This makes everything cake together and crease so bad. With this on my eyes look even worse that without it. Save your money
Report this reviewdoes not work
Unfortunately it is a no from me. I use this as a eyeshadow primer and my eyelids still crease. Nars is so much better.
Report this reviewBest primer
Milk makeup did not disappoint, the product has a light consistency, it does its job perfectly, it keeps the paint fixed when the eyelids are hidden.
Report this reviewNot good for oily lids
I have extremely oily eyelids (like my shadow slides off after about 2 hours) and this did nothing for me :(Â
Report this reviewNot great
I bought this more for use under my undereye concealer, but it does not feel like it does much
Report this reviewmy absolute fave eye primer
I have sensitive eyes and every primer i tried was a problem for me. Then I tried this one: absolute game changer for me. No more tears for me! even when my watery eyes decide to kill every make up i do, with this primer there's no mess, no panda eyes, no problem at all for me. I highly recommend it !
Report this reviewDoes the job
Nice product that really does help eyeshadow stay in place. Very similar to the urban decay eye primer. Will purchase again
Report this reviewGreat primer
I have oily sensitive eyelids but this primer helped my eye makeup hold all day without irritation, win for me!
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