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BYREDO FRAGRANCE

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A firm part of the décor in any respectable fragrance-ophile's collection, you'd be forgiven for thinking that Byredo's iconic perfumes have been around for decades. The cult fragrance house was founded in 2006 by Ben Gorham – a native Swede, born to an Indian mother and a Canadian father who grew up in Toronto, New York and Stockholm. Turning to fragrance after a short professional basketball career and graduating from the Stockholm Art School, Gorham traded the basketball and paintbrush for perfumes, instantly getting to work on bottling the memories, feelings and emotions that make up Byredo's highly coveted arsenal.

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