She's so Cult: Loretta De Feo
Dizziak's cult Deep Conditioner leaves your strands silky, promotes definition and kick-starts a *healthy* obsession… We spoke to creator, Loretta De Feo, about her brand, common concerns and the 'skinification' of hair care
Never heard of biotin? It's probably the answer to your hair prayers
The perfect antidote to fine, fragile or thinning hair, biotin is a key ingredient in several hair care heroes
Save your strands with these summer hair heroes
Save your strands from the ravages wrought by sun, sea and sangria with our favourite tress rescuers…
The Holy Grail hair hero that will slash your styling time
One of Team CB's greatest unifiers - like Brad Pitt (but only in Fight Club) - Sachajuan's {Leave In Conditioner} has also caused way more than its fair share of fights
Respect your lengths with these heat-styling heroes
Your ticket to hair heaven's landed... Heat-styling tools with a difference, {Cloud Nine} facilitate long-lasting waves or a super-sleek look without scorching your delicate strands
6 of the best innovations in hair care (and why you are going to *need* them)
You've doubtless heard us (read us!) banging on about the 'hair care revolution' but believe us, it's 'a thing'
The hallowed hair care treatment every bathroom cabinet needs
Philip Kingsley's name echoes through every hair care 'Hall of Fame' and you will hear the hallowed word - {Elasticizer} - whispered knowingly by enviably glossy-locked A-Listers, editors and influencers everywhere
Your hair care problems, solved!
If your hair puts the 'tress' in 'stress' then look no further. We've answered your most common hair care queries so that YOU can show your problematic locks who's boss!
Meet the under-the-radar heroes of BLEACH London's stand-out range
It's probable you're already addicted to BLEACH London's major range of mane-changing shampoos, but did you know there's SO much more were they came from?
It's never been so easy to match your mane to your outfit
Bored of brown? Thanks to {BLEACH London} and their extensive range of at-home hair colours, it's never been so easy to upgrade your mane to match your outfit