Precious Sodimu

Precious Sodimu

Precious Sodimu is a Junior Copywriter at Cult Beauty as well as a self-proclaimed beauty fanatic. Sticking her teeth into all things make up and skin care, Precious is always on the hunt for the best products that work perfectly together. She loves learning about the benefits of new ingredients and formulas and the wonders it could do for her. Like most, if not, all beauty devotees, Precious doesn’t go a day without her trusted SPF 50 and niacinamide serums. Away from the vanity mirror, Precious loves to sit down with a good book (probably by her favourite author, Toni Morrison), or go out and try new cuisine.

Meet the Kiehl's Heroes We're Adding to Basket

Beauty News

Meet the Kiehl's Heroes We're Adding to Basket

Kiehl’s have arrived with herbal, homeopathic remedies that blur the lines between science and nature to boost the heath — and radiance — of your skin.

2023-09-05 15:40:00By Precious Sodimu

Indulge Your Inner Francophile with One of Skin Care's Most Iconic Names

Beauty News

Indulge Your Inner Francophile with One of Skin Care's Most Iconic Names

These are le (not so) petite household names from the land of great wine, pastries and sought-after formulas. Say salut to skin care staples from France…

2023-08-23 14:54:34By Precious Sodimu

The Future Of Your Skin Has Never Looked So Bright...

Intelligent Beauty

The Future Of Your Skin Has Never Looked So Bright...

From down under to top-shelf treatments, Alpha-H's precious metals in the form of Liquid Gold have had our skin beaming and here’s why...

2023-08-09 13:20:01By Precious Sodimu

THE GLOW RECIPE FAVOURITES WE CAN’T DO WITHOUT

Tried and tested

THE GLOW RECIPE FAVOURITES WE CAN’T DO WITHOUT

Far from just a hashtag-glass-skin range, treat your skin to the Glow Recipe five-a-day favourites that actually work.

2023-07-19 10:12:40By Precious Sodimu

Which NARS Foundation Is The One For You?

Ask the experts

Which NARS Foundation Is The One For You?

With so many foundations at our brush tips, how does one choose the right formula? Allow us to take you back to base-ics…

2023-06-21 16:13:39By Precious Sodimu