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This innovative mink brown primer tints, defines and primes lashes, giving a gorgeously feathery, natural look alone and dramatically boosting length when combined with mascara. The high-performing gel formula is totally water-resistant and conditions lashes with nourishing provitamin B5. Available both in full and travel-friendly mini sizes.
Your partner in prime, Benefit’s They’re Real! Lengthening Primer is a one-way ticket to beyond belief lashes. The mink brown gel lengthens and separates each and every eyelash, giving a gorgeously feathered, natural-looking effect when worn alone and dramatically boosting length when worn under mascara. Enriched with conditioning provitamin B5, the high-performing formula nourishes lashes and is soft enough to layer with mascara – in fact, 91% of a consumer panel said it remained soft enough to act as a base for mascara six hours after applying. Ideal layered with your favourite lash-enhancing mascara (and particularly perfect paired with Benefit’s They’re Real! Mascara), the specially designed brush curls, volumises, lifts and separates eyelashes, revealing hairs you never even knew were there.
Wiggle the wand at the base of lashes, then sweep upwards from root to tip. Layer your favourite mascara on top for a gorgeous finish.
Aqua (Water), Glyceryl Stearate, Butylene Glycol, Polybutene, C18-36 Acid Triglyceride, Euphorbia Cerifera (Candelilla) Wax, PVP, Steareth-21, Stearic Acid, Palmitic Acid, VP/Eicosene Copolymer, Nylon-12, Copernicia Cerifera (Carnauba) Wax, Phenoxyethanol, Steareth-2, Aminomethyl Propanediol, Hydroxyethylcellulose, Caprylyl Glycol, Panthenol, Algin, Acacia Senegal Gum, Serine. [+/-: CI 19140 (Yellow 5, Yellow 5 Lake), CI 42090 (Blue 1 Lake), CI 77007 (Ultramarines), CI 77163 (Bismuth Oxychloride), CI 77288 (Chromium Oxide Greens), CI 77289 (Chromium Hydroxide Green), CI 77491, CI 77492, CI 77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide, Ferric Ammonium Ferrocyanide), CI 77742 (Manganese Violet), CI 77891 (Titanium Dioxide)]. N09408/A
Please read the ingredient list on the packaging of your product to be sure that the ingredients are appropriate for your personal use
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benefit They're Real Tinted Lash Primer
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25.40€
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This innovative mink brown primer tints, defines and primes lashes, giving a gorgeously feathery, natural look alone and dramatically boosting length when combined with mascara. The high-performing gel formula is totally water-resistant and conditions lashes with nourishing provitamin B5. Available both in full and travel-friendly mini sizes.
Your partner in prime, Benefit’s They’re Real! Lengthening Primer is a one-way ticket to beyond belief lashes. The mink brown gel lengthens and separates each and every eyelash, giving a gorgeously feathered, natural-looking effect when worn alone and dramatically boosting length when worn under mascara. Enriched with conditioning provitamin B5, the high-performing formula nourishes lashes and is soft enough to layer with mascara – in fact, 91% of a consumer panel said it remained soft enough to act as a base for mascara six hours after applying. Ideal layered with your favourite lash-enhancing mascara (and particularly perfect paired with Benefit’s They’re Real! Mascara), the specially designed brush curls, volumises, lifts and separates eyelashes, revealing hairs you never even knew were there.
Wiggle the wand at the base of lashes, then sweep upwards from root to tip. Layer your favourite mascara on top for a gorgeous finish.
Aqua (Water), Glyceryl Stearate, Butylene Glycol, Polybutene, C18-36 Acid Triglyceride, Euphorbia Cerifera (Candelilla) Wax, PVP, Steareth-21, Stearic Acid, Palmitic Acid, VP/Eicosene Copolymer, Nylon-12, Copernicia Cerifera (Carnauba) Wax, Phenoxyethanol, Steareth-2, Aminomethyl Propanediol, Hydroxyethylcellulose, Caprylyl Glycol, Panthenol, Algin, Acacia Senegal Gum, Serine. [+/-: CI 19140 (Yellow 5, Yellow 5 Lake), CI 42090 (Blue 1 Lake), CI 77007 (Ultramarines), CI 77163 (Bismuth Oxychloride), CI 77288 (Chromium Oxide Greens), CI 77289 (Chromium Hydroxide Green), CI 77491, CI 77492, CI 77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide, Ferric Ammonium Ferrocyanide), CI 77742 (Manganese Violet), CI 77891 (Titanium Dioxide)]. N09408/A
Please read the ingredient list on the packaging of your product to be sure that the ingredients are appropriate for your personal use
- benefit
Customer Reviews
Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Very good if you like natural looking lashes
I like the look and feel of natural lashes, but as I get older, I see my lashes getting lighter and like to apply something to make them appear darker. So I use it to give my lashes some color and it works quite well. The color is nice (dark brown, I would say with cool undertones) and the brush is really good to getting to even the smallest hairs. It keeps quite well, I have had mine open now for 4 months and no funny smells, etc. It comes off easily with water and cleanser and leaves no residue. So, a good product!Â
Report this reviewGood everyday mascara!
I have been looking for a good brown mascara for ages since my holy grail mascara, the brown version of They're real, was discontinued (?). This one gives you a nice "clean girl" look and lasts almost all day but comes off easily while cleansing. I expected it to be a lighter shade of brown but it is very dark, almost black but not quite so it does look more natural. This is a good placeholder until Benefit brings back They're real in brown!
Report this reviewMy go to for every day
I wish more companies made brown mascaras. I'm a natural blonde with light eyebrows and lashes. Black mascara is just too dark for me for every day.The brown mascaras I've tried so far have disappointed me. I use this tinted primer on its own as my mascara every time I wear makeup and reserve black mascara for the odd occasion I'm doing a black smoky eye.This is the best I've found so far but would like a waterproof option.
Report this reviewL-O-V-E!!!
I know that this product is marketed as a tinted primer, but it is fantastic on it's own as well, for everyday wear. It coats well, lengthens lashes and doesn't clump. I am a redhead and the colour is perfect for me.
Report this reviewPerfect daily mascara
I use this as a daily mascara for a natural look and it is absolutely perfect. I have lighter brown hair so black mascara sticks out and looks super fake on me. I'm not usually a fan of this type of brush but it's so difficult to find a brown mascara nowadays that I went for it anyways - so glad I did!
Report this reviewreally good
a very good product, i use it on its own, looks natural but with enough presence.not heavy on the lashes. a bit pricey but worth it.did not try it with mascara on top yet.
Report this reviewDurable
I love this primer, it can either be used on its own creating a soft natural look or under mascara for a fuller effect. I find it to be really durable too, it stays soft so when applying the mascara on top it doesn’t clump or go hard and is easily movable to separate lashes if desired. One of my new favourites.
Report this reviewPerfect colour and tone!
I have red hair and blonde eyelashes and eyebrows. This tinted mascara is perfect as it's not too dark and not too light, and never clumps and separates lovely! I bought the travel size version as I didn't know if I would like it, but will definitely buy the full size tube after mine has run out! I usually do one thin layer on each eye, let it dry for a bit and then add a bit more if I need it, to avoid my lashes looking too heavy and thick.
Report this reviewperfect 'no makeup' look
this is much gentler on lashes than regular mascara since its wax and oil based and therefore flexible. Very comfortable to wear. I wear it most days since I work in agriculture - looking like your wearing makeup when your mucking out animal s**t is ridiculous but it is nice to look awake and presentable. stays on really well. I live in the inner Hebrides with horizontal lashing rain - this stuff only comes off a little and doesn't bleed down your face or collect in unfortunate places.
Report this reviewLove it
I don't do makeup but I do like just a bit of mascara and a lip colour. I find most mascaras are too clumpy so this is perfect for me, it's a lovely brown that does just what it says it will do. Defines and primes lashes giving a natural look. Nice brush too, not too big and makes it easy to get the tiny lashes.
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