Crafted to complement medium to thick tresses that are up against thinning, Aveda's low-lather, sulphate-free Invati Advanced Exfoliating Shampoo boasts an impressive exfoliating action that refreshes and renews your scalp to reveal thicker, fuller hair.

The 94% naturally derived formula lays the foundation for voluminous strands and a healthy scalp with its conditioning and revitalising blend; it's infused with an impressive medley of conditioning agents to balance the exfoliating effect of wintergreen-derived salicylic acid which helps to shift the build-up that clogs your scalp. It's also powered by a cocktail of ayurvedic herbs - from ginseng to certified organic turmeric - to invigorate your scalp. The results? Soft, smooth and nourished strands that appear to have greater body! Don't believe us? In a 12-week consumer study of 104 women using the invati advanced™ system, 4 out of 5 women said their hair looked and felt thicker and fuller; plus, it was seen to reduce breakage from brushing by 53% when used as part of the invati advanced™ 3-step system. No wonder it was crowned the winner of Harper’s Bazaar ‘Best Thickening Shampoo’ of 2019!