Show Off: Get The Look
We're falling in love with the uplifting, transformative power of make up all over again, and we're bringing you along for the ride...
She's So Cult: Sheena Yaitanes of Kosas
Kosas unites impeccable shade ranges with botanical-rich formulas. The result? Make up that's as good for your skin as it is gorgeous to look at, flattering a vast spectrum of skin tones
Because he's worth it?
For most men a beauty routine means a mild drowning in Lynx, excavating belly button fluff and Febrezing their jeans, or does it? Many a soul has chuckled over humorous posturings, mostly in the conservative media, over slightly obscure launches like KenMen's Man-scara and Guy-liner, but retail sales reports don't generally lie and when you see brands like Clinique and YSL getting in on the act it's time to take notice. In the UK the male grooming market has grown 800% in the last decade and is currently worth around £1.5bn. American consumers spent $4.9bn on grooming last year.