Tried and tested

Discover cult-classic brands with these savvy sets

Plagued by indecision when you’re looking to invest in a new brand? We’ve been there. After hours of trawling through {skin care} reviews and online recommendations from your fellow beauty obsessives, you’re still no closer to settling on just one formula — there are at least three that deserve a place in your routine. That’s why we’re eternally grateful when a brand blesses us with a {set} of fan-favourite formulas…


Okay, so there’s cute… and then there’s {Fruit Babies Bestsellers Kit} cute. So dinky you just want to squish them, this line-up of pocket-sized heroes is perfect for dipping your toe into {Glow Recipe}’s magical, dew-boosting waters. With features from their iconic Watermelon Glow line and their avocado-powered eye mask, this kit is a brilliant investment for anyone who’s intrigued by the brand their friend bangs on (and on and on) about…


The best part of a night out? Meticulously carrying out your skin care routine when you get home, of course. With a quartet of {Drunk Elephant}’s most beloved skin care superheroes, all in sized-to-try servings and housed in a handy neon travel bag, {The Littles Night Out} is a complete regime of products to keep skin in tip-top condition while you snooze.


For salon-worthy results from home, look no further than the {OLAPLEX Clarifying Shampoo Bundle}: a washday duo featuring the all-new No 4C Bond Maintenance Clarifying Shampoo and No 5 Bond Maintenance Conditioner. The ultimate weekly deep clean routine, this unmissable set will have you on your way to sleek, strong strands.


You need to invest in {The Lip Edit}, our very-own curated edit of bestselling pout perfectors. Boasting a saving of over 70%, this edit of five full-sized heroes has everything you need to prime, nourish and paint your pout to perfection. Read our lips: a kissably smooth finish awaits you…


Looking for a new fragrance? Discover Maison Margiela’s Replica collection — a reproduction of familiar scents and moments of varying locations and periods — via the {Replica Memory Box}: a 10-piece edit of intriguing aromas to help you find your next signature scent, whether it’s the smoky Jazz Club Eau de Toilette or the summery Under The Lemon Trees Eau de Toilette.


Cult Beauty

Cult Beauty

Writer and expert