Intelligent Beauty

The 7 best new make up buys for £25 and under

Don’t let those middle-of-the-month finances stop you from getting your much-needed beauty fix. These brilliant new make up buys all come in at a snip – for £25 and under you can easily upgrade your autumn wardrobe with an irresistible new liquid lipstick (or three!), brilliant foundation brush or dazzling new eyeshadow palette. Here are a few of our favourite new launches that won’t break the piggy bank…

ATTN: Anastasia’s {Liquid Lipsticks} have arrived at Cult Beauty! One of the world’s most-wanted make up items, this super-cute set unites three nearly-nudes to cloak lips with a long-wearing veil of suede, petal-esque pigment that’s perfectly kiss-resistant (ideal for the forthcoming mistletoe season). In ‘Dazed’ (a just-bitten rust red), ‘Bittersweet’ (a stunning cocoa-mauve) and ‘Hudson’ (a peachy-pink rose), this wearable wardrobe is clutch bag-compatible – and yours for just £25!

Speaking of trios, Pixi’s must-have line-up of {Endless Silky Eye Pens} – £12.50 – is eye-deal for any eyeliner aficionado. Uniting three petite eye pencils in party-perfect hues – including classic black, ‘Bronze Beam’ and new, limited edition ‘Rose Glow’ – these über-smooth enhancers glide on seamlessly and set within seconds to guarantee a stay-fast feline flick.

Each with 12 dazzling shades, {NYX Professional Makeup} {In Your Element} – £25 – palettes boast high quality, pigment-packed shadows (at pocket money-prices). In three incarnations for all alter-egos – from cool metal hues, to warm fire and smouldering earth tones – these sleek, slimline edits are perfectly portable, infinitely wearable (and come with a coveted ‘thumbs up’ from Jamie Genevieve).

Besotted with BECCA? Whether you’re getting ahead of the gift-buying game or just need a quick pick-me-up, BECCA’s beautiful new {Glow on the Go Collection} – £20 – unites two adorable Shimmering Skin Perfectors – one pressed and one liquid – in a flattering rose golden shade. Beautifully illuminating, these are exquisite individually for subtle luminosity, or layered to intensify your highlight.

Beautiful loose pots of opalescent powder, Sara Hill’s {Pigment} in ‘Pink Opal’ – £16, pictured – is a shade-shifting shimmer which looks exquisitely ethereal when dusted over cheekbones, brow bones, cupid’s bows or collarbones. Crafted from minerals, powdered crystal and naturally occurring pigments, this perfect pot bestows a quartz-like gleam to any areas you deem deserving of attention.

Cheekily entitled, the {Hard AF Setting Spray} – £8 – does everything its name implies – fixing your ‘face’ so you’re ready to take on whatever the weather may throw at you. Laced with refreshing menthol and lemongrass to instantly awaken and revitalise, this must-have mist means business when it comes to stopping sweat, tantrums or downpours ruining your handiwork.

And if you’re desperate to inject some sunshine into winter’s darkening days, {Benefit} {Galifornia Love} contains a trio of bestsellers to create that on-trend, ‘Woodstock’ look with Bambi lashes, brushed-up brows and a warm, sun-soaked glow. Uniting full sizes of Roller Lash and Gimme Brow with mini {Galifornia} – the ultimate, peachy-toned, golden-flecked blush – this kit inspires us to braid our hair, don your flares and pretend we’re in ‘Almost Famous’ (for only £24.50). 


Verity Douglas

Verity Douglas

Content Editor

Verity is our Content Editor and a Cult Beauty veteran. Currently on maternity leave, raising Cult Beauty’s honorary ‘word nerd’, Tabitha, she speaks fluent ‘beauty’ and loves nothing more than the marriage of language and lip balm (and cleanser and candles… ad infinitum). Nothing can stop her from quoting Nancy Mitford, treating herself to yet another Bella Freud candle for her desk or buying that pilgrim-esque collared or heavily fringed outfit she’s been eyeing. You can trust her to debunk widespread beauty myths and dispense invaluable advice with ease…