Intelligent Beauty

Upgrade your beauty routine with these high-performance vegan formulas

Veganism isn’t just a diet – it’s a lifestyle – which is why we’ve rounded up some of the most incredible, completely vegan formulas for those who want their beauty products cruelty-free and effective…

Firstly, it’s important to note that ‘cruelty-free’ doesn’t automatically mean vegan. Although they’re not tested on animals, ‘cruelty conscious’ products can still contain animal-derived ingredients (such as lactic acid from milk, or beeswax from honey). There also aren’t (yet!) very many brands ‘spelling out’ their stance on vegan – but this is set to change with an increased demand for vegan skin care and cosmetics

Starting with skin care, cleanse in a cruelty-free way using {Black Chicken Remedies} {Cleanse My Face}, or January Labs’ (5* Rated) {Pure & Gentle Cleansing Gel} – both of which come highly-recommended by Cult Beauty customers.

To tone, try a spray – {Allies of Skin} {Molecular Toner Mist} is phenomenally active yet completely free from any ethically-questionable ingredients. The ultimate (animal-friendly) upgrade, this is a WORLD away from all those common-or-garden mists you buy in the shops; hydrating, blemish-battling and protecting skin with every spritz.

To hydrate? REN’s {Flash Hydro-Boost Instant Plumping Emulsion} is overflowing with moisture-retaining extracts to diminish fine lines and maintain your skin’s ‘bounce’, while {Tata Harper’s} {Replenishing Nutrient Complex} acts like an ‘umbrella’ for your complexion – keeping all the ‘good stuff’ in while deflecting the ageing effects of environmental stress. It’s the perfect ‘top coat’ in your skin care wardrobe.

Make up-wise, ace your base with {W3LL PEOPLE’s} {Altruist Foundation Powder} – a blend of pure, skin-perfecting pigments that create a flawless canvas – and apply with one of Morphe’s {Vegan Brushes}.

Enhance your eyes with Rituel de Fille’s {Ash and Ember Eye Soot} in one (or several) of the following shades: ‘Sigil’, ‘Obsidian’, ‘Love Spell’ or ‘Golden Age’. {Rituel de Fille} does not position itself as a vegan brand – they do use pigments such as carmine (from insects) – however, they are HOT on transparency, so everything that makes the vegan grade is named (and celebrated)!

And if you love a vibrant, long-wear liquid lip, Beauty Bakerie’s {Lip Whips} (and {Metallic Lip Whips}) are all 100% vegan and completely kiss-resistant.

We haven’t found a vegan mascara just yet (the majority contain beeswax), but we’re working on it! Will let you know when we hit vegan gold!



Verity Douglas

Verity Douglas

Content Editor

Cult Beauty’s Content Editor and a Cult Beauty OG, Verity loves nothing more than the marriage of language and lip balm. A quintessential Libran, she’s a self-professed magpie for luxury ‘must-haves' and always pursuing the new and the niche — from the boujee-est skin care to cutting-edge tech. Balancing an urge to stop the clock with her desire to embrace the ageing process (and set a positive example for her daughter), Verity's a retinol obsessive and will gladly share her thoughts about the time-defying gadgets, masks and treatments worth the splurge...