Freshly launched and promising to overhaul your natural lash game, the Lash Lift Mascara by Sweed boasts an all-new, innovative wand that bears resemblance to a wide tooth comb - giving it an unusual aesthetic and a level of efficiency that'll simply blow your mind.

Extremely easy to glide over lashes, the formula lifts, separates and elongates with next to no effort. The targeted skinny brush coats each lash from the very root for a tightline eyeliner effect with intense lengthening of each lash. The masters of false lashes, this is Sweed first foray into mascara, and it does not disappoint - expect maximised, show-stopping lashes.

Gently wiggle the wand from base of lashes to tips, layering to build extreme length and powerful lift.

Allow a few seconds of drying time between coats to build the most extreme lash drama.

Layer as desired for a more dramatic lash look.

Excellent to use together with false lashes.

Dreaming up an assortment of high performing cosmetics, that fit seamlessly into everybody's routine, Sweed has everything you need to create the signature no-make up make up look. Blessing us with powerfully-pigmented pieces that'll take your eyes from zero to hero in a perfect blink, the brand's Lash Lift Mascara lifts, lengthens and separates lashes with precision.

Aqua (Water), Oryza Sativa Cera (Oryza Sativa (Rice) Bran Wax), Hydrogenated Olive Oil Stearyl Esters, Isododecane, Alcohol Denat., Copernicia Cerifera Cera (Copernicia Cerifera (Carnauba) Wax), Palmitic Acid, Stearic Acid, Acacia Senegal Gum, Aminomethyl Propanediol, Candelilla Cera (Euforbia Cerifera (Candelilla) Wax), Panthenol, Phenoxyethanol, Polyvinyl Alcohol, VP/VA Copolymer, Chlorphenesin, Ascorbyl Palmitate, Iron Oxides (CI 77499).