A 101 GUIDE TO SOL DE JANEIRO

a collection of sol de janeiro products next to some white towels

Harnessing the power of clinically proven technologies and the greatest ingredients of Brazil, {Sol de Janeiro} are all about ‘body joy’. The trio behind the brand were inspired by the country’s joyful attitude – free from judgement and no one way of looking or feeling beautiful. Their luxurious lineup of {body} and {hair} formulations are powered by luscious textures and irresistible scents, to allow you to play up and show off your very best assets.

From their cult-favourite {Brazilian Bum Bum Cream} to their heavenly {Cheirosa 68 Perfume Mist}, they’re all about releasing Brazilian beauty secrets into the wild. Their latest wonder, the {Beija Flor Biggie}, boomerangs skin back to its bouncy self with a cocktail of cacay oil and vegan collagen to support cell turnover and reveal resilient, silky-smooth skin. Sol de Janeiro’s top tip? Slather this luscious texture all over your neck and chest – with their ‘Biggie’ 500ml size, there’s enough lusciousness to go around.

Ready to unleash your inner Brazilian Goddess? Take a look at our detailed Sol de Janeiro guide and discover the best products for your complexion. Plus, read top tips from our Cult Concierge expert, {Luckie}.

THE BEST SOL DE JANEIRO PRODUCTS

Discover the best Sol de Janeiro products – as picked by our Cult Concierge experts – that will transform your body confidence and tantalise your senses.

It’s no secret that Brazilians’ favourite body part is their derriére, so it was a no-brainer that the brand would launch a body cream to keep our bottoms their smoothest. This rich body cream is enriched with one of the world’s most potent caffeine forms (guaraná) to perk up posteriors and minimise cellulite. And it’s become a cult favourite for that very reason.

Swaddle your skin in this luxurious shower gel. Transforming from a silky cream to a rich lather, it envelopes your body in a nourishing blend of butters and oils that melt into your skin to soften and hydrate. It’s topped off with a sweet, nutty fragrance that will have you smelling delicious all day long.

Notes of abundant florals, ripe fruit and soft sea breezes, a few spritzes of this heavenly scent will transport you to Rio’s vibrant shores. An uplifting fragrance made from sustainably sourced ingredients mirrors the joy of the Tropicalia Movement in 1968, which influenced everything from music and art to theatre and poetry.

This decadent body cream will leave your skin feeling the softest it’s ever been. Slather yourself in its ultra-nourishing and deeply-exfoliating formula, powered by cupuaçu butter and fruit AHAs. Exfoliate rough skin and leave it radiant instead.

Keep your pout kissable at all times with this dreamy nourishing lip butter. It contains cupuaçu butter (the Amazonian equivalent to shea butter) and oh-so-conditioning coconut oil to leave your lips irresistibly smooth.

Want to get the inside scoop on the Sol de Janeiro collection? Enter, our Cult Concierge expert, Luckie!

WHAT IS SOL DE JANEIRO BUM BUM CREAM USED FOR?

Not just for use on your behind (even if its name suggests otherwise) this fast-absorbing body butter helps tighten, firm and soften your skin. It’s packed with antioxidants too which protect your skin from free radicals.

IS SOL DE JANEIRO VEGAN?

All Sol de Janeiro products are PETA-certified vegan. With one exception – the {Brazilian Kiss Cupuaçu Lip Butter} which contains beeswax. Sol de Janeiro pledges to be 100% vegan by January 1, 2023.

DOES SOL DE JANEIRO TEST ON ANIMALS?

No, they’re proudly cruelty-free and PETA-certified.

IS SOL DE JANEIRO PARABEN FREE?

Yes, all formulations are free from parabens, sulfates and phthalates – leaving room for more of their body-loving ingredients instead!

SHOP SOL DE JANEIRO >>

Cult Beauty

Writer and expert

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