Beautiful Things

Get ready for the boldest, brightest palette of the century

You might want to dial down the brightness… (nah, who we tryna kid?). Sunglasses at the ready beauties; {Anastasia Beverly Hills} have teamed up with drag icon and MUA extraordinaire Alyssa Edwards to bring you the boldest, most show-stopping palette to grace your eyeshadow collection – and we’re HERE for it!

Undisputed KWEEN of RuPaul’s Drag Race, Alyssa Edwards knows a thing or two about exuding fabulousness (darling). Star of screen and Mother to her ‘Haus of Edwards’ offspring, she’s worshipped for her drop-dead gorgeous beauty looks and now, she’s kindly shared her pearls of wisdom with the world’s most-wanted make up range to bring you THIS incredible confection.

The {Alyssa Edwards Palette} is outlandish, start to finish. Not one for shy and retiring types, this edit of 14 soft, buttery powders demands to be noticed – from fuchsia pink ‘outfit’ to knock-em-dead colours. A lovingly curated line-up of Alyssa’s favourite shades, her “dream was to create a colour story that will give you life – one that will bring out the inner beast in everyone.”

We think it’s fair to say, this stellar offering is positively life-affirming. Unapologetic and abundantly inspiring, this squint-inducing rainbow of canary yellow, ultramarine, shimmering cranberry, molten gold and royal purple (to highlight a few) is the perfect excuse to experiment. Why stick to one make up menu? Consider this an opportunity to reinvent yourself – whether you’re going out-out or are heading to *insert supermarket*, make sure that taupe is no longer the primary hue on your eyeshadow menu. 

With pigment-packed powders to guarantee drama and shade names with serious attitude (chosen by Alyssa herself) – from ‘Beast’ (blackest black) to ‘The Supreme’ (matte deep peach) and ‘Headliner’ (bright white) – this palette will fill every void in your eyeshadow arsenal. Fierce and unequivocally arresting, this palette is your fast-track to an ‘eleganza extravaganza’: it’s loud, it’s proud and… if you’re still reading this then you need to DESIST! Get your sexy tush to checkout ASAP (or regret it).

Plus, it isn’t *just* Alyssa’s offering that’s set to fall into your shopping bag. With a brand new (and Velcro-esque) {Eye Primer}, alongside a swathe of bedazzling {Pigments} and limb-gilding {Body Oil} (swoon), Cult Beauty accepts ZERO liability for reprimands from partners, parents, piggy banks or money managers. Class dismissed!


Verity Douglas

Verity Douglas

Content Editor

Cult Beauty’s Content Editor and a Cult Beauty OG, Verity loves nothing more than the marriage of language and lip balm. A quintessential Libran, she’s a self-professed magpie for luxury ‘must-haves' and always pursuing the new and the niche — from the boujee-est skin care to cutting-edge tech. Balancing an urge to stop the clock with her desire to embrace the ageing process (and set a positive example for her daughter), Verity's a retinol obsessive and will gladly share her thoughts about the time-defying gadgets, masks and treatments worth the splurge...