Intelligent Beauty

How to match your palette to your personality

We’re playing Cupid here at ‘Cult HQ’ so prepare to fall head-over-heels for one of Lime Crime’s perfect palettes. The ultimate partners in (lime) crime, we’ve cherry-picked soulmates for all make up mavens – so whether you like to look sweet or seductive, we challenge you not to succumb to temptation (these shadows are so good they need locking up).

You might even say they’re… arresting? So, whether you’re a budding Botticelli or a mermaid-in-the-making, we’ve matched you to your must-have eye-enhancer.

If you’re a modern-day Venus de Milo

Chances are, you’ve bought an inflatable shell to recline on while combing your tumbling mane… all whilst (scantily) clad in a sequinned bikini. Enhance your Daryl Hannah c. ‘Splash’ vibes with Lime Crime’s mermaid-inspired {HI-LITE Palette} – a trio of shimmering, siren-esque shades from pearl pink to oyster shell. You’ll bring all the boys to the beach…

If you’re a (bit of a) drama queen

Complement your tempestuous nature with something slightly dark and stormy. The {Venus II Eyeshadow Palette} is as extreme as your personality – sparkling one second, thunderous the next. With ‘pops’ of shimmering colour – teal, saffron and ultramarine – alongside an array of moody hues (maroon, rust and inky blue-black), this is the perfect way to play up your split-personality.

If you’re more ‘girl next door’

Get back to nature and unleash your inner Kate Moss-in-the-90s-side with the earthy {Venus XL II} palette – boasting an array of chic and understated colours to achieve an enviable, Corinne Day aesthetic. With peach, taupe and moss greens to tempt you, this Eden-esque edit looks perfect with every ensemble… especially good with your birthday suit (would you bel-EVE it?)

If you’re a budding Botticelli

Hone your artistic skills and create an array of mesmer-eyes-ing make up masterpieces with Lime Crime’s {Venus XL Palette}. Starring 18 pigment-rich powders – from pale gold to rich sunset shades – the only limit is the scope of your imagination. Contained in a decadent case adorned with a Botticelli original (sort of), this is the pro palette for all the die-hard make up aficionados.

If you have a sunny disposition

Wear your joy on your face with the über-cute {Venus XS Sunkissed Palette} – a riot of look-at-me hues that are not recommended for wallflowers. Mini but mighty, this quartet of sunflower, jaffa, soft taupe and warm, shimmering bronze shadow shades is as bright as your future… wear this with pride and ensure ‘good vibes only’ when eyelids are dressed in these holiday hues.

If you’re a child of the ’80s

You’ll be drawn towards the dazzlingly diva-worthy {Venus III Eyeshadow Palette}; a slimline collection of oooh-inducingly beautiful eyeshadow shades to upgrade your every after-hours outfit. With eight shades from opal to Barbie by way of the suede-effect ‘Bliss’ and the foil-effect ‘Beam’, the sleek, slimline edit fits neatly inside the teeniest minaudière – great when your wardrobe adopts a strict ‘no pocket’ policy (“Hello, catsuit my old friend!”). 


Verity Ann Douglas

Verity Ann Douglas

Content Editor

Verity is our Content Editor and a Cult Beauty veteran. Currently on maternity leave, raising Cult Beauty’s honorary ‘word nerd’, Tabitha, she speaks fluent ‘beauty’ and loves nothing more than the marriage of language and lip balm (and cleanser and candles… ad infinitum). Nothing can stop her from quoting Nancy Mitford, treating herself to yet another Bella Freud candle for her desk or buying that pilgrim-esque collared or heavily fringed outfit she’s been eyeing. You can trust her to debunk widespread beauty myths and dispense invaluable advice with ease…