Beauty Trends

Spring Trends to Try Now: Purple Haze

Spring 15 Beauty Trends to Try Now

SS15’s take on ‘smoky’ is mauve-toned and muted – a sheer wash of all-over lilac, that brightens with minimal effort. At Derek Lam, the girls were big-of-brow and dewy-skinned, with just a hint of aubergine-y pigment on their upper lids. And at London’s Matthew Williamson show, models looked like divas on their way home from the disco – with slightly sweat-look dancefloor skin and ombre lilac shadow swept from inner corners to their temples.

Jouer Cosmetics {Crème Eyeshadow Crayon} in Renaissance is the perfect red-toned purple, or choose Sunday Riley’s {Prismasilk Eye Colour} in Solstice – a buttery pressed powder, shot through with a hint of shimmer. Kevyn Aucoin’s {The Eyeshadow Duo} in Silvered Lilac/Bloodroses will take you seamlessly from desk to dinner, and for those who like a subtle nod to trends, then line your eyes with Jouer’s {Liquid Shimmer Eyeliner} in Sable – a glimmering sheer plum.

Verity Douglas

Verity Douglas

Content Editor

Verity is our Content Editor and a Cult Beauty veteran. Currently on maternity leave, raising Cult Beauty’s honorary ‘word nerd’, Tabitha, she speaks fluent ‘beauty’ and loves nothing more than the marriage of language and lip balm (and cleanser and candles… ad infinitum). Nothing can stop her from quoting Nancy Mitford, treating herself to yet another Bella Freud candle for her desk or buying that pilgrim-esque collared or heavily fringed outfit she’s been eyeing. You can trust her to debunk widespread beauty myths and dispense invaluable advice with ease…