Ask the experts

How to create the perfect PureTan

The sun has got his hat on, but it’s a rain hat! Even the olive-skinned amongst us are looking in need of a bronze-up. PureTan is the leading self tanning range in Australia, where the sun is too dangerous to bathe in but where the bronzed body beautiful is still very much de rigeur. They are all faking it!

Here’s an Aussi tutorial to take your through some bonza techniques for a beautiful sham-tan.

Puretan Self-Tan Application Video from Puretan Australia on Vimeo.

alexia inge



Verity Douglas

Verity Douglas

Content Editor

Verity is our Content Editor and a Cult Beauty veteran. Currently on maternity leave, raising Cult Beauty’s honorary ‘word nerd’, Tabitha, she speaks fluent ‘beauty’ and loves nothing more than the marriage of language and lip balm (and cleanser and candles… ad infinitum). Nothing can stop her from quoting Nancy Mitford, treating herself to yet another Bella Freud candle for her desk or buying that pilgrim-esque collared or heavily fringed outfit she’s been eyeing. You can trust her to debunk widespread beauty myths and dispense invaluable advice with ease…