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Aptly named after the French term for audacity, Odacité pushes beauty boundaries to uncover pure formulas that act as a solution for a plethora of common skin concerns. Founded by Valérie Grandury, the brand launched in 2009 with its plant-powered 'Serum Concentrates' collection. Today, it dreams up everything from Gua Sha tools to black mint cleansers that soothe, smooth and relax both your skin and self.