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Dedicated to purity, peace of mind and the practice of self-care, Innersense empowers, informs and inspires by fusing hair care and wellness. Founded by two beauty professionals, who shared a lock-loving passion, the brand has you falling in love with your mane all over again. What’s more, climate neutral and leaping-bunny certified, Innersense uses organically grown ingredients that are ethically harvested to help minimise the emissions of greenhouse gasses from entering our environment!



Designed by Mother Nature and inspired by love, Innersense puts the relationship between you, your tresses and the environment back on track. Dreaming up hair care that your mane and the environment will thank you for, the brand’s conscious collection is packed with heroes that restore, replenish and rebalance from the root. The result? Smooth, soothed and shiny strands.


Founded by Greg and Joanne in 2005, Innersense is the brainchild of two industry professionals who nurture a passion for healing and loving both your hair and the environment. With a background in styling and self care, Joanna spearheads the brand’s wellness initiatives, and encourages the community to tap into their innersense to fulfil their mind, body and spirit. Not to mention, the creative polymath also designs the collection's hair ceremonies. As for Greg, he is the conscious chemist. An expert in green formulas with a passion for educating, the co-founder identifies the parallels between the toxins in conventional beauty products. A leading force in the safe cosmetics movement, he pushes the boundaries of sustainably sourced and meticulously processed ingredients.


Innersense is certified Carbon Neutral, meaning that every product is 100% Carbon Neutral. With that in mind, the brand not only offsets carbon emissions, but works to reduce its carbon footprint annually. Plus partnering with rePurpose Global, its committed to recovering as much plastic waste from nature as well as ethically sourcing all its ingredients making all its hair heroes cruelty- free.