HOLIFROG

Created from the idea that skin care is dependant on more than just a blanket skin type (if only life were so simple), Holifrog’s ethos aptly named ‘Situational Skincare’ explains that skin will continue to change and evolve. Just like the humble frog, our skin is permeable to outside toxins, bombarded with free radicals and powerful pollutants. Creators Emily Parr and Majeed Hemmat have set out to revitalise complexions from the very first step, tackling unhoppy skin in every situation.