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Discover a cutting-edge toning system with the Olaplex No.4P Blonde Enhancer Toning Shampoo. The shampoo offers customisable blonde maintenance, helping to neutralise brassy tones while intensely moisturising and brightening the appearance of hair.
Enriched with the brand’s original Bond-Builder System, the formula works to transform dry, brittle areas into a soft, visibly shiny finish. It helps to enhance manageability, while delivering an illuminating effect. Saturated with highly-concentrated pigments, the best-selling purple shampoo allows you to choose your toning level: the longer you treat, the brighter the results. Suitable for all-over colour, balayage or natural blonde styles.
- Application: Apply and massage product throughout hair. Rinse product from hair.
- Routine: Follow with Olaplex N°5 Bond Maintenance Conditioner (sold separately).
Water (Aqua/Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Cocoamphoacetate, Sodium Chloride, Acrylates Copolymer, Betaine, Phenoxyethanol, Fragrance (Parfum), Polyquaternium-7, Bis-Aminopropyl Diglycol Dimaleate, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hexyl Cinnamal, Limonene, Citric Acid, Sodium Benzoate, Acid Violet 43 (Cl 60730).
- 250ml
- Olaplex
Frequently Bought Together



Total Price: 63.20€
Add both to basket
Olaplex No.4P Blonde Enhancer Toning Shampoo 250ml
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31.60€
In stock
OLAPLEX products are thoroughly tested in accordance with industry standards in-house and by independent third-party laboratories for efficacy.
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Discover a cutting-edge toning system with the Olaplex No.4P Blonde Enhancer Toning Shampoo. The shampoo offers customisable blonde maintenance, helping to neutralise brassy tones while intensely moisturising and brightening the appearance of hair.
Enriched with the brand’s original Bond-Builder System, the formula works to transform dry, brittle areas into a soft, visibly shiny finish. It helps to enhance manageability, while delivering an illuminating effect. Saturated with highly-concentrated pigments, the best-selling purple shampoo allows you to choose your toning level: the longer you treat, the brighter the results. Suitable for all-over colour, balayage or natural blonde styles.
- Application: Apply and massage product throughout hair. Rinse product from hair.
- Routine: Follow with Olaplex N°5 Bond Maintenance Conditioner (sold separately).
Water (Aqua/Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Cocoamphoacetate, Sodium Chloride, Acrylates Copolymer, Betaine, Phenoxyethanol, Fragrance (Parfum), Polyquaternium-7, Bis-Aminopropyl Diglycol Dimaleate, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hexyl Cinnamal, Limonene, Citric Acid, Sodium Benzoate, Acid Violet 43 (Cl 60730).
- 250ml
- Olaplex
Frequently Bought Together



Total Price: 63.20€
Add both to basket
Customer Reviews
Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Hard to rinse
After using this product I noticed my scalp had a purple residue for days, and left my scalp a little itchy. It did brighten my hair and got rid of brassiness.Â
Report this reviewNo yellow shampoo
It is a good shampoo for blonde hair but to be honest didn’t notice that much of a difference with other cheeper versions of purple shampoo’sÂ
Report this reviewTones blonde very well
This shampoo is great for blondes as it really cuts the yellow tones- I tend to shampoo my hair with regular shampoo as it states and then I put the olaplex toning shampoo on like a mask and leave it on fir 10-15 minutes to really cut the yellow tones. Works fantastic:)Â
Report this reviewQuite drying
Unfortunately this was quite drying on the hair so won’t repurchase.
Report this reviewOlaplex nr4
This shampoo is good, I agree with other reviewers that it’s a bit on the drying side but I’ve yet to find a purple shampoo that isn’t. It’s really good at removing the brassy tones!Â
Report this reviewOkay
I don't think this is worth the price point. It works like any regular lilac shampoo. It does brighten my coloured hair but nothing exceptional.Â
Report this reviewSucks the moisture out
I really wanted to love this product. But I absolutely hate this purple shampoo! I tried to give it a fair chance and used it three times but this honestly leaves my hair feeling like straw and I have to deep condition anytime I use it, it literally sucks the life out of my hair. I eventually threw it out.Â
Report this reviewOkay product
Not a fan of purple shampoos in general, expected a bit more from olaplex, the shampoo does dry the hair but i guess thats inevitabe with purple shampoos.
Report this reviewEffective but drying
This works well on my highlighted hair but  I do find it drying so need to follow with a hair mask. A little does go a long way and it is very pigmented so I don’t use it anywhere nearly as frequently as other more diluted purple shampoos so it is good value. Â
Report this reviewpurple shampoo
I buy it after years of highlights in my hair of blond and actually this make my hair color look more beautiful and less broke I really love it
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