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A brand that needs no introduction, Urban Decay is iconic. Born in 1996, creator Wende Zonmir sought to challenge beauty standards with a swathe of vivid, captivating colours that rebelled against the trends. Since then, the brand has grown from strength to strength, becoming a fixture of make up collections all over the globe. Renowned for its pigment-packed shadows, phenomenal, long-wearing liners and next-level setting sprays not to mention the Holy Grail Naked collection of lust-worthy palettes and nearly-bare bases that lend the most natural, second-skin finish this line-up is proud to be cruelty-free: prepare to unleash your creativity.
An eyeliner that copes with whatever you throw at it, Urban Decays 24/7 Glide-On Eye Pencil is undefeated when it comes to staying power. Upgrading your gaze with a spectrum of long-wearing shades, this silky gel formula stays put come hell or eye water.
Whether you like a precise feline flick or some smoky-eyed smoulder, this pigment-packed pencil delivers intense colour payoff that wont budge til you want it to. With 50% moisturising ingredients including jojoba, cottonseed and vitamin E alongside an advanced water-resistant formula, this comes in a choice of bright, classic and shimmering finishes, perfect for letting your creativity run wild
Perfect for tightlining, creating classic feline flicks, dramatic wings or graphic liner looks, the only limitation is your own imagination.
Cyclopentasiloxane, Isododecane, Synthetic Wax, Polybutene, Simmondsia Chinensis (Jojoba) Seed Oil, Hydrogenated Cottonseed Oil, Ceresin, Ozokerite, Cera Microcristallina (Microcrystalline Wax), Tocopherol, Ascorbyl Palmitate, Phenoxyethanol. May Contain: CI 77492/77499 (Iron Oxides), CI 77019 (Mica), CI 77891 (Titanium Dixoide), CI 77510 (Ferric Ferrocyanide), CI 77288 (Chromium Oxide Greens).
- 1.2g
- Urban Decay
Frequently Bought Together



from 54.20€
Add both to basket
Urban Decay 24/7 Glide On Eye Pencil 1.2g (Various Shades)
Earn 23 Status Points
RRP: 22.60€
18.08€
Save: 4.52€
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A brand that needs no introduction, Urban Decay is iconic. Born in 1996, creator Wende Zonmir sought to challenge beauty standards with a swathe of vivid, captivating colours that rebelled against the trends. Since then, the brand has grown from strength to strength, becoming a fixture of make up collections all over the globe. Renowned for its pigment-packed shadows, phenomenal, long-wearing liners and next-level setting sprays not to mention the Holy Grail Naked collection of lust-worthy palettes and nearly-bare bases that lend the most natural, second-skin finish this line-up is proud to be cruelty-free: prepare to unleash your creativity.
An eyeliner that copes with whatever you throw at it, Urban Decays 24/7 Glide-On Eye Pencil is undefeated when it comes to staying power. Upgrading your gaze with a spectrum of long-wearing shades, this silky gel formula stays put come hell or eye water.
Whether you like a precise feline flick or some smoky-eyed smoulder, this pigment-packed pencil delivers intense colour payoff that wont budge til you want it to. With 50% moisturising ingredients including jojoba, cottonseed and vitamin E alongside an advanced water-resistant formula, this comes in a choice of bright, classic and shimmering finishes, perfect for letting your creativity run wild
Perfect for tightlining, creating classic feline flicks, dramatic wings or graphic liner looks, the only limitation is your own imagination.
Cyclopentasiloxane, Isododecane, Synthetic Wax, Polybutene, Simmondsia Chinensis (Jojoba) Seed Oil, Hydrogenated Cottonseed Oil, Ceresin, Ozokerite, Cera Microcristallina (Microcrystalline Wax), Tocopherol, Ascorbyl Palmitate, Phenoxyethanol. May Contain: CI 77492/77499 (Iron Oxides), CI 77019 (Mica), CI 77891 (Titanium Dixoide), CI 77510 (Ferric Ferrocyanide), CI 77288 (Chromium Oxide Greens).
- 1.2g
- Urban Decay
Frequently Bought Together



from 54.20€
Add both to basket
Customer Reviews
Top Customer Reviews
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Never disappointed
My all time fav eye pencils. I hope they will bring back all the colours. Perfect texture, long lasting finish and smooth soft strokes.
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Best eye pencil
24/7 by UD are the best eye pencils and this shade is the most beautiful than all that I've tried... and I have 10 of them!! Glide on easily and after it sets ot doesn't move.
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Love it!
This has to be my favourite brown eye pencil. Whiskey shade is true rich brown, stays on all day long. Highly recommended.
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Def overpriced
I love the shade selection, Smoke looks amazing BUT it's soft and kinda runs, so you may end up with a raccoon look. Also it’s quite expensive. Personally I don't find it to be any better than some drug store options out there.
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Good product
Did not find it easy to blend out if needed
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My favorite black pencil 🙃
I've been repurchasing this gem for years now, and I just can't imagine using anything else. The color is intense, the formula is buttery and long-lasting, and the versatility is unbeatable. I use it for everything from bold wings to subtle tightlines, and it always delivers. If you want a liner that's both fun and functional, this one is a must-try!
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Been using it for ages!
🥰 I am absolutely in love with the Urban Decay 24/7 Glide On Eye Pencil! It's my go-to eyeliner and I keep repurchasing it because it's just that amazing. The formula is smooth and long-lasting, and the color selection is fantastic. I can't recommend this pencil enough! 💕
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Staple
I’ve been purchasing this since so many years. Best eyeliner for tightlining, doesn’t sting. And stays all day.
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An old reliable
I always use Urban Decay eye pencils. They just glide on - no tugging. Great pigment and lasts well.
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Great for smokey eye
I’m a big fan of an UD eye pencil as I think they add great depth to a Smokey eye
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