Beauty Trends

TikTok’s Best Prom Make Up Looks

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TikTok’s Best Prom Make Up Looks

From blown-out blusher to cupid’s complexion, discover the best Tiktok beauty trends destined to take the crown this prom season.

2023-06-06 15:09:56By Trifonia Asmar

The Cult Beauty Father's Day Grooming Gift Guide

Problem Solvers

The Cult Beauty Father's Day Grooming Gift Guide

If your dad draws the short straw in terms of gift-getting, surprise him this year (and score ‘Best Offspring' points)

2022-06-01 08:42:21By Natalie Cohn

A Splash of Summer Colour for Your Festival Glam

Beauty Trends

A Splash of Summer Colour for Your Festival Glam

Counting down the days until summer? Paint the grassy fields with festival-friendly shimmers and shades that are sure to steal the limelight...

2022-05-19 09:49:50By Precious Sodimu

3 TRENDING BEAUTY HACKS YOU NEED TO KNOW

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3 TRENDING BEAUTY HACKS YOU NEED TO KNOW

Discover the game-changing beauty hacks that are filling up our 'For You' page, we've done the scrolling so you don't have to...

2022-05-12 09:58:47By Natalie Cohn

Clean Make Up? The Inside Scoop on the Hottest TikTok Trend...

Beauty Trends

Clean Make Up? The Inside Scoop on the Hottest TikTok Trend...

Swap out the heavy powders and matte formulas for the cream bronzers, liquid blushes and dewy foundations to get stuck into this latest beauty trend.

2022-03-15 15:50:34By Precious Sodimu

Our guide to the best reef-safe SPFs

Beauty Trends

Our guide to the best reef-safe SPFs

No idea where to begin? Luckily, we've launched Cult Conscious – in partnership with transparency tech platform Provenance – to cut through the noise and equip you with plain, irrefutable facts.

2021-04-28 10:00:00By Emmie Thornhill

These beauty products have become TikTok famous

Beauty Trends

These beauty products have become TikTok famous

Find out what all the hype is about these viral beauty products and shop these heroes before they fly off the shelves again...

2021-04-27 15:04:31By Emmie Thornhill

Update your make up bag for spring with these new arrivals

Beauty News

Update your make up bag for spring with these new arrivals

Want to acknowledge the changing season with a few new additions to your go-to ritual? Here are our recommendations...

2021-04-19 16:00:00By Emmie Thornhill

The revival of solid cleansers and why you need one in your life

Beauty Trends

The revival of solid cleansers and why you need one in your life

Hands up who else has been personally victimised (ie. dried out) by old school solid bar cleansers and soaps?

2021-03-20 10:45:46By Emmie Thornhill

The 2021 trend forecast

Beauty Trends

The 2021 trend forecast

From bio-cleanical to mane-opause, we've rounded up the trends to watch in 2021

2021-01-12 08:00:00By Verity Douglas