Quite good clarifying shampoo without drying out. Not the strongest, but do its job. Just a bit pricey for the volume

the product is amazing and effective, but I think that the price is a bit high. this is why I won't repurchase it. if you can afford it, its an amazing products.

I have a lot of different brands , but this one is my preferred. This shampoo gives a very clean hair condition, while its ingredients is so hairs friendly. It is luxury care!

I've already been using the Virtue Recovery Shampoo and Conditioner, which I love and both these products have totally transformed my hair. I decided to to try the Purifying Shampoo as well and this is also excellent too. I tend to use this about once a month to prevent build-up and then I use the Virtue Mask afterwards. I'm so impressed with Virtue products. I'm in my early 60's and my hair is regularly coloured and was prone to frizz, but Virtue have improved the condition of my hair so much, that I now have shiny healthy looking hair, which is easy to style with minimal effort.