Used it a few times, but unfortunately it did nothing for my bleached hair in terms of toning. There are better products if you want to tone your blonde. Will not repurchase.

Blown away by this honestly!!I wasn’t expecting a shampoo could literally dye my hair. My first test I did on a bleach blonde streak in my hair and it made it dark grey first time round!Since then I’ve bleached my whole head and I used a permanent grey dye (colour freedom metallic glory in graphite) it was great but I still had some warm tones as I had previously had a semi permanent black in my hair so was really hard to get grey. I originally got this just thinking it would be good for upkeep but it’s also toned the leftover warmth I had and added more depth making my hair look healthier and colour look way better, thrilled! Honestly seems nice and conditioning for a shampoo too imo, only thing is it makes my hands look like I’ve been doing charcoal drawings, which I’m not bothered by, well worth it!