Ever wondered what happens when a pro make up artist (and former creative consultant for NARS), teams up with a cosmetic dermatologist and a (self-confessed) ‘tree hugging entrepreneur’? The answer is W3LL PEOPLE – a pioneering new breed of skin-friendly, performance-driven make up that marries ethics with efficacy. Refusing to compromise on the unparalleled purity of their ingredients – you won’t find any fillers, parabens, propylene glycol or other potentially toxic chemicals – this all-natural range is built on simplicity, authenticity and desirability; these are ‘green’ alternatives for make up mavens, who refuse to sacrifice performance in pursuit of cleaner beauty.

Use W3LL PEOPLE Professional Kabuki Brush. Dip brush tip into jar and collect a small amount of powder, then work product into bristles by swirling the brush in the make up lid. Apply below cheekbones and round up to temples in a “C” shape, then finish by lightly applying remaining amount to the forehead, nose and chin. May be be used by itself, or over W3LL PEOPLE Altruist Mineral Foundation Powder

A super subtle sunkissed glow-bestower, W3LL PEOPLE’s Bio Bronzer Powder is incredibly finely milled to lend skin enviable (and believable) olive-toned warmth. Enriched with skin-soothing aloe, alongside protective titanium dioxide – to ward against ageing attack from environmental aggressors – this velveteen powder blurs beautifully, to quickly counteract a pasty pallor and grant you a healthy, post-holiday radiance. Just load a soft kabuki brush with powder – work evenly into the bristles by swirling the brush in the lid – then apply to bare skin, or on top of Altruist or Narcissist Foundation, anywhere you’d naturally catch the sun. Or alternatively, use this as a contour – applying beneath cheekbones and along your jawline to intensify shadows and chisel your features (for added definition, pair with Bio Brightener Stick for a naturally sculpted, ‘no make up-make up’ look.

Mica, Iron Oxides, Titanium Dioxide. May contain Ultramarine Blue, Ferric Ferrocyanide, Organic Aloe Barbadenis Powder (Aloe)*, Matricaria recutita (Chamomile)**, Camellia Sinensis (Green Tea)* *USDA Organic, **QAI

For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.