A wet gel type of spray that enables you to style with or without heat on wet or dry hair. I have wavy/curly fine textured hair (Kate Hudson type of wave) and have been looking for a product to style a long bob with a beachy, piecey texture. Sprayed into 90% dry hair I am able to create beachy waves through the top layers by just curling strands around my finger and leaving to air dry. In wet hair I spray into the roots and blow dry with a round brush for added volume - straight or curled. Sprayed into your hands and scrunched into second day hair it revives waves and adds a lived-in tousled bed hair texture. Once the product is worked/dried into the hair there is no crunch at all, just soft hair with a great volume and contemporary texture. The smell is divine too (soft fresh lemon balm)! Highly recommended!

Underwhelmed with this so far - maybe I'm not using it correctly, but I don't like what this does to my hair at all. It leaves it looking 'crunchy' and dirty and looking like it has been left for days without being washed. I will persevere and keep experimenting as it is a pricey product and I like other stuff in the Living Proof range a lot. But so far, not so good. CULT BEAUTY: I'm sorry to hear that JM. Try using as little as possible on towel-dried hair. One brilliant trick is to mist the spray into the stream of your hair dryer while you are drying your hair, this ensures even and subtle coverage.