My favorite YouTuber recommended this and it’s amazing 

loved the color i bought, just wish the hold power was great.

I bought two colours - happiness and off duty. Both colours are beautiful. The lipstick feels very comfortable, not drying at all - in fact it is rather hydrating and has a nice glowy sheen.But the staying power is not the same as a matte liquid lipstick. It lasts longer than gloss products, but does vanish after eating and drinking.Though to have a hydrating liquid lipstick that stays all day is an impossible feat....

The consistency of this product and how it feels on is far less drying and more comfortable  than other liquid lipsticks however the colour range a is a little limited! (This also makes a pretty blush if your trying to cut back on products) I ordered BFF which tbh is a little too brown for me - will probably try a bolder colour next time. 

Quite happy with the product. I have it in "Love" color. It's very pigmented - one swipe and you're done. But that also means you can't make any mistakes (given the intensity of the shade I have) Love the texture and the feeling of hydration. I didn't find it lasting at all, it stains everything and the color comes off leaving that nasty outer line.