Laura Geller’s high-impact DramaLASH is as dramatic as its name implies… with a full, fibrous wand to grip, coat and separate each lash, this maximising formula creates an incredible, full-on false-lash effect (sans the faff). The innovative gel-based formula disperses evenly (no risk of clumping), to ‘plump’ each hair from root-to-tip, while spherical powders and vitamin B5 combine to enhance strand-thickness while promoting flexibility and minimising breakage. Phenomenally volumising, this buildable, pitch-black formula creates enviable, full-on fluttering fringes whilst promoting hair health – ideally if you’re challenged in the lash department, or simply love a big, bold doe-eyed look.