I don't agree with the other review at all. I have used this toner now a few times and the colour always came out great; not as strong as in the picture on the packaging, but very close to it given that my blond is a bit darker than the model's. It didn't dry out my hair either. All in all I think this is a very good product. 

Gave my hair a very subtle pink hue. But the kind of subtle you have to mention it for people to actually see it. In the right light. On top of that my hair was as dry even after using the recovery mask.