I have been a loyal customer of this product however the product I just bought is completely different to previous products. My previous ones used to have quite a lot of product on the brush and the one that has arrived seems to have no product at all and doesn't seem to do anything to my brows whereas the previous ones kept my brows in place all day. Really disappointed :(

I am very demanding when it comes to this type of products. But I must confess this item have all the qualities: it is very strong, but not sticky at all, as said above perfectly firm holding without crispy feeling.

No other brow gel comes close to this, it holds my brows in place all day, but is easily removed at night and my brows never feel crispy. I also love that the tube isn't see through, so you don't see the gross colour on the inside. Other plus is that it lasts forever! I only need to purchase two a year (if that) and I use it everyday without fail!

My eyebrows, while thick, tend to "fall down". This is the strongest holding gel I've come across; keeps my brows in shape even through the night (if I haven't washed my face before bed). No crispyness or flakeyness! Will be buying this only from now on.

Never thought I would feel this excited about a brow gel but this is just perfect! Firm hold without feeling crispy - what more could you want?