Didn't see many reviews before buying it, but I am happy I did. I am quite pale and have the lightest shade Cafe Creme and it is really fitting for me. Just have to get a little bit more tanned and than I can use it without any make up, just for that nice glow that just highlights the tan. I would say it is good for normal or dry skin type, as it is also hydrating I don't think it would be good on oily skin, and when you put powder over it, you kill the glow a bit. I also mixed a little to my foundation (Hello Happy from Benefit) and it worked really well with it and gave a nice sheer finish to it. I would say it is really nice for someone with nice skin and a little bit of tan, so it really gives you that summer glow that looks good on everybody :)