The lipstick comes in a lovely box, almost like jewellery - would make a great gift. The case is extremely aesthetically pleasing and great quality looks great on my dressing table. The formula is rich with a semi matt finish, feels comfortable on the lips. The shade "Believe" I bought would definitely suit medium skin tones. It is a bit too warm for my fair complexion but applying a thin layer helps to make it work. I already have my eyes on shade "Honour".